Well here we are – the final episode in the ProBlogger podcast #TodayNotSomeday series! Where we’ve taken a look at the things on our to-do lists that always get pushed back to “someday” and challenged ourselves to do them now instead. We’ve covered:
- Creating products
- Boosted our email subscriber lists
- Creating opt-ins to help grow our email lists
- Creating an autoresponder series
- Updating our blog designs
- Making money as an affiliate with a Best Seller list
- Creating successful social media strategies for 2016
- Growing our traffic and income by creating a Resources Page
- Mapped out next year’s promotional calendar
and now we’re thinking about creating content for your blog in the new year – one of the best things you can do in advance to save time and work productively. Creating an editorial schedule also helps you create thoughtful content with a narrative arc, it’s easier to fit in with your monetization strategy, and helps with your consistency and discipline over time.
In this episode I give a list of points to consider about the content that was published on your blog this year – take some time to go over each issue and note down the answers, as this will help shape your content direction for 2016. There’s also the opportunity for you to complete a Google Analytics exercise that I do at the end of every year to get my head around what kind of content I should be spending my time on in the future.
I also give tips on what to focus on when creating your new editorial schedule, and how we create the calendar for Digital Photography School. I want you to think about things like themes, series, features, categories, post frequency, different mediums, visual content etc, which will help you narrow your focus and plan out a fantastic year of content that your readers will love (and importantly, that you will be excited about and enjoy creating!)