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How to Create a Successful Editorial Calendar

Posted By Darren Rowse 23rd of December 2015 General 0 Comments

How to Create a Successful Editorial Calendar

Well here we are – the final episode in the ProBlogger podcast #TodayNotSomeday series! Where we’ve taken a look at the things on our to-do lists that always get pushed back to “someday” and challenged ourselves to do them now instead. We’ve covered:

and now we’re thinking about creating content for your blog in the new year – one of the best things you can do in advance to save time and work productively. Creating an editorial schedule also helps you create thoughtful content with a narrative arc, it’s easier to fit in with your monetization strategy, and helps with your consistency and discipline over time.

In this episode I give a list of points to consider about the content that was published on your blog this year – take some time to go over each issue and note down the answers, as this will help shape your content direction for 2016. There’s also the opportunity for you to complete a Google Analytics exercise that I do at the end of every year to get my head around what kind of content I should be spending my time on in the future.

I also give tips on what to focus on when creating your new editorial schedule, and how we create the calendar for Digital Photography School. I want you to think about things like themes, series, features, categories, post frequency, different mediums, visual content etc, which will help you narrow your focus and plan out a fantastic year of content that your readers will love (and importantly, that you will be excited about and enjoy creating!)

I’d love to hear your thoughts in the comments, on the show notes, or on social media with the hashtag #TodayNotSomeday – and thank you for joining me in these few weeks of challenges.

Further Reading:

About Darren Rowse
Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook and LinkedIn.
  1. Hi there, I’ve been following your blog for quite a while now and you share some amazing content .. but .. I can’t help feeling like I’m loosing out on a HUGE chunk of your content because I’m hearing impaired and can’t hear everything you say in your podcasts. Can you provide a transcription of what you say so that I can read your content even when I can’t hear it?
    Thank you.

  2. Great idea. Informative and useful post.

  3. Hi Roberts,
    Thanks for sharing a good article. It will help me to make calendar for new year 2016. Moreover, I give you an advance Happy New Year 2016 greetings. Can I make nice calendar by Microsoft Office Word 2007? Keep writing and sharing best article.

  4. Jo Smith says: 12/28/2015 at 3:37 pm

    Hi Darren and team. I love your blog however since you have changed over to podcast I do feel like I am missing out on quite a bit of your content because I don’t listen to podcasts due to slow internet. Is it possible to also add a link to the written blog post?

    Thanks so much

  5. Great post! Very helpful. Like what Jo Smith says, I wish there is an available alternative to the podcast content like a transcript or a written blog post. Nonetheless, thanks for always being very informative

  6. Great tool to help me.

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