Today Skellie from Skelliewag.org talks about how she improved her blog in 2007 by reducing post frequency.
The best thing I’ve done for Skelliewag.org has been reducing my post frequency from (when I was able) 7 days a week down to 3 – 4 times a week. It’s allowed me to start freelancing, but it also doesn’t seem to have hurt the blog any. By posting less, I can pack a lot more into the content, making each post more link-worthy and more valuable for readers. It also gives the content more time to snowball on social media — and to gather comments.
It seems counter-intuitive, but posting less and packing more value into every post has given me more freedom with my time and allowed the blog to grow faster than before. That’s been 2007’s revelation for me, because I always assumed that as a blogger, you had to choose between one or the other.