A few weeks ago I encouraged readers to get their blog ready for Christmas.
I’d be interested to hear how people have gone with it.
Have you done anything different on your blog this holiday season? Perhaps it’s been posts you’ve written, design elements, getting your ads and affiliate programs optimized – or something else.
How have these efforts converted for you?
Let me give you an example of my own:
Earlier in the week I posted 9 Fun Digital Photography Christmas Gifts. I’d previously written some other Christmas posts but this one was more aimed at the last minute shopper. It was a list of 9 products – all from Amazon.
My aim with the post was to make it a little fun and ‘light’ by highlighting smaller and more interesting products than high end and expensive digital cameras (I’d done the more expensive products in a recent post on popular digital cameras).
The conversion of the post has been quite good with quite a few items in the list being purchased and also the traffic that it directed into Amazon resulting in lots of other purchases (remember it’s all about getting readers in the door with Amazon).
I also prominently promoted this post in my weekly newsletter – this drove quite a bit of traffic to it in the last 24 hours – hopefully this will convert in the next Amazon report.
The other surprising element is that the post has done increasingly well with StumbleUpon. Only a few readers have stumbled it so far but the traffic from SU has been quite good so far. I was surprised at this because it’s not a ‘tips’ post – but perhaps the slightly ‘wacky’ products featured have worked.
That’s one example of what I’ve done in the last week or so. What have you been up to?