How to Improve Your Blog by Solving a Reader’s Problem
Today’s episode is a writing challenge and is all about how you can spot and solve your readers’ problems, which is a powerful way to grow your audience.
Do it well and you’ll make a positive impression on people, create a memory and give people a reason to come back, and give people a story to tell others.
In this Episode
Also – if you have a moment we’d love to get your feedback on the ProBlogger Podcast with this short survey which will help us plan future episodes.
- How to spot the problems your readers are struggling with right now
- How to anticipate your readers’ future problems
- 5 ways you can solve your readers’ problems
Tools Mentioned in this Episode
There are a variety of keyword research tools available but I’m going to recommend you read Rand Fishkin’s “Beginners Guide to SEO”, which has a section on keyword research. He recommends starting with:
- Google AdWords Keyword Planner Tool
- Google Trends
- Microsoft Bing Ads Intelligence
- Wordtracker’s Free Basic Keyword Demand
The team at Moz also have good tips about how to do Keyword Research.
Further Reading on Solving Readers’ Problems
- Content isn’t King – Here’s What Is!
- Survey Your Readers and Discover Who They are and How You Can Be More Useful to Them
- Blog Post Idea: Answer a Reader Question
- The Surprisingly Simple Secret to Knowing What Your Readers Want
Also check out these previous ‘writing challenges’ in this series at:
How did you go with todays challenge?
Do you solve your readers’ problems? If so – how did you work out what their problems were? Any surprises?
I’d love to hear your feedback on this approach to blogging in comments below.