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How to Improve Your Chitika Ads Performance

Posted By Darren Rowse 18th of November 2006 Chitika eMiniMalls 0 Comments

christmasAs I look towards the end of the year earnings across my blogs I’m particularly excited about the potential for my Chitika Ads. They continue to be my equal highest earner (with AdSense) and this will only increase over the coming weeks.

Chitika (aff) have been providing publishers with advertising options for over a year now and now offer a range of types of ads including:

What I like about this range of ad units is that between them there is bound to be a format (or more than one) that fits with the design of most blogs and websites.

Note – Keep in mind that Chitika ads are very much ‘product focussed’ and work best on sites that have a topic that is directly related to topic (for example gadgets and consumer electronics, clothes, home and garden, toys etc)

So how do you optimize Chitika ads?

Many of the principles that we talked about with AdSense ads in previous posts are also relevant for Chitika ads (particularly those on Positioning, Design) however there are a number of things that you can do to help with Chitika ad performance (I’ll particularly focus upon eMiniMalls and Relevant Product Units here). First lets take a look at the art of targeting Chitika Ads and the next post we’ll look at some other Chitika optimization techniques:

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About Darren Rowse
Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn.
Comments
  1. Or you can do what I did manipulate the code to work for cars over at cellounge.com. Ping me at shanecoffey2 for AIM or shane_coffey2 for Yahoo. I can tell you how or send you the code.

    My ads are multiunit ads for cars. Now if you go into chitika, you will notice there are no choices for automobiles.

    See Ya,
    Shane

  2. Great info on Chitika. I hadn’t heard of it before. Great post as ever.

    Alex

  3. I’ve given up on Chitika ..without having the giant traffic coming and the niche gadget blogs – I’ve earned in the 2-digits for the whole year.. plus decimals. For my non-gadget blogs I’ve earned 1-digit figures. If any ads or affiliate banners are still on my sites, it strictly because I haven’t gotten around to removing them. Too bad for me .. I really like this concept. It’s not for everyone and I hope newbies realize that.

  4. Naomi says: 11/20/2006 at 5:04 am

    I’d love to use chitika, but are they still paying out with paypal only? That is my only problem with them. :(

  5. For the audience I am targtting I have found that editting var ch_queries line to:

    var ch_queries = new Array(‘<?php single_cat_title(); ?>’);

    This allows me to target products on based on the archive category. Chitika has a limited product range in my niche. I have been a little more successful with this strategy as opposed to the post titles. This code is based on a wordpress powered blog.

  6. Hi Darren,

    Do you know if this will work in a similar way on a website?

    What if you wanted Chitika to ’pull’ the keywords from the meta keywords tag or title tag of a website instead of a blog?

    Ant

  7. I am one of publisher google adsense.., your information about chikita very nice….. I want to try chikita

  8. Was this still relevant? It seems chitika had changed so much and this post was from eleven years ago.

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