CategoryGeneral

This is a guest post from freelance writer Anna Johansson. If you’re like most bloggers, you publish a solid combination of evergreen and time-sensitive content. The time-sensitive aspect is simple enough as long as you stay abreast of industry news and updates. But what does it take to write really ...more

This is a guest contribution from Charles Crawford. For a blog or business, a quality opt-in campaign is worth its weight in subscribers. Not only does a subscriber base give you direct access to the customers and readers that care most about your brand, but it also lets you target ...more

This is a guest contribution from writer Lauren Sirt. Writers leave their mark on the world through their words. Whether you’re a journalist, author, blogger, or anything else–your words have power. People read your work and start to think differently. They may begin to avidly follow your writing or oppose ...more

This is a guest contribution from Jason Gracia. As I write these words, dedicated men and women struggle to grow their blogs and they don’t have a clue as to the cause. Could it be effort? Could it be talent? Could it be that just one more course is needed? ...more

This is a guest contribution from Iniobong Eyo. You can admit it. You think the headline is outrageous. Is he in his right mind? In fact, you’re surprised – or even shocked? But you’re reading this anyway. Because it got you thinking: How can I steal my way to content creation ...more

This is a guest contribution from Blogger Legal LLC. In our experience, bloggers tend not to be very familiar with their rights when they enter into a contract with a company. It’s understandable; companies will throw five-page contracts full of legal jargon at you, when all you want to know ...more

So apparently you guys were just as confused as the rest of social media with the Facebook brand promotion brouhaha? You loved Laney’s post unpacking that for those of us who had little clue of what was going on. I don’t know about you, but I feel much better after ...more

This is a guest contribution from Leona Henryson.  As a blogger, you might spend several hours working on a single post. You search for topic ideas that are trending and relevant to your followers. You spend time researching and narrowing down your topic even further. You write your post, then ...more

This is a guest contribution from Julie Petersen. With so much information on the web these days, the competition for high-quality content is strong – and it’s growing. You can’t always introduce new topics to your target audience, since influential bloggers have already written tons of content on the issues ...more