Do you want to connect with influencers in your niche? Most bloggers do. But many of them go about it the wrong way. Forming relationships with influencers is something you really want to get right. Done well, it’s one of the best ways to grow your audience and brand. And hopefully ...more

Our team has just finished watching this video of Pat Flynn’s from earlier this year. It’s all about using Facebook groups, and he shares 27 different tips and hacks for Facebook marketing within your groups. We think it will give you a lot of great ideas for your own Facebook ...more

In the past we’ve taken a look at why your blog needs an email newsletter and what you should include in your email newsletter. But people have been asking for more detail on how often you should send emails to your newsletter subscribers. So we’re adding this post to round out ...more

Everything You Need to Know About Getting Started with Email Have people been telling you for years that you need to create an email list for your blog? Is it time to finally bite the bullet? Let’s talk about email – how to get started, email providers, types of messages, ...more

How to Promote Your Blog Offline Today I’m tackling questions from listener, Julianna Barnaby about whether it’s important to spend time offline building your blog’s personal brand and reputation. The answer is simple. “Yes.” Offline promotion is worth it. Get creative, and get out and meet people. You may need to ...more

What You Should Include in Your Email Newsletters (and Answers to 4 FAQs About Email) Do you email your blog readers regularly? Maybe you put ‘set up email newsletter’ on your ‘someday’ list ages ago, but still haven’t done it. Or maybe you have a newsletter list, but you haven’t ...more

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful.To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to ...more

This is a guest post by Larry Alton If you’re a ‘picture paints a thousand words’ kind of person, then Pinterest may be a great option for you. Its tight-knit community and visual focus make it an ideal board for circulating and popularizing your ideas. And while it may not be as ...more

Get Better Facebook Page Results With These 5 Actionable Tips Today, I want to present you with five actionable things you can do to increase the effectiveness of what you do to build your business on Facebook – particularly from Facebook pages. I know there’s a lot of pain and ...more