216: How to Create a Style Guide for Your Blog (and Why You Should)
How and Why You Should Create Style Guides for Your Blog In today’s episode, I talk about style guides for blogs – why they’re important, and what elements you should include in yours. Links and Resources for How to Create a Style Guide for Your Blog AP Stylebook The Chicago ...more
Strategy & Planning
Community Discussion: How Do You Survey Your Readers?
As the end of the year nears, you might be thinking about plans for your blogging in 2018. One thing that will help inform that is a reader survey. On both ProBlogger and Digital Photography school I do an annual survey, usually around November. As we plan our surveys, I ...more
Community Discussion
How to Create an Efficient Contact Page That Boosts Your Productivity
As you know, most blogs have a contact page. It’s one of the first pages we create when we’re building a new blog. We want people to be able to shower us in praise, offer us lucrative advertising and book deals, and beg us to create wonderful products for them, ...more
Be Productive
Why You’re Not in the Content Business (and Why That’s a Good Thing)
Originally posted as a Facebook update from FinCon in Dallas (video below) In my opening keynote at FinCon I challenged the attendees to think about how their blog, podcast and video content could potentially be changing people’s lives. You see, many of us see ourselves as being in the ‘content ...more
Mindset + Motivation
5 Tips to Help You Consume Content More Productively
As bloggers, we create a significant amount of content. But most of us consume a significant amount of it as well. In an industry that uses strategies such as SEO, social media marketing and email marketing as key tools, we need to stay up to date with changes and trends ...more
Be Productive
9 Ways Influencer Outreach Can Help You and Your Blog
Here on ProBlogger, we have a lot of tips on influencer outreach – how to reach out to influencers and pitch to them. Here are just a few of the resources we have available: How to Approach Influencers in Your Niche (podcast episode) How to Grow Your Blog by Interviewing Influencers ...more
Finding readers
How to Smash Your Blogging Goals in Just 5 Days
This post is by ProBlogger expert Ellen Jackson of Potential Psychology Have you ever uttered the phrase, ‘One day I’ll…’? Of course you have. We all have. One day I’ll schedule my social media One day I’ll improve my web site One day I’ll organise my images (a personal favourite) ...more
Mindset + Motivation
How to Create a Reader Avatar for Your Blog
For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful.To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to ...more
Blog Promotion
215: Simplify Your Business and Make More Money Blogging
Ways You Can Simplify Your Business and Increase Your Blogging Profitability Today, I want to share two big lessons I learned this year at our Australian ProBlogger events. They were lessons I think apply to many aspects of blogging and online business. It’s all about simplifying what you do while ...more
Making money