Facebook Pixel
Join our Facebook Community

23 Ideas for Finding New Readers for Your Blog

Posted By Darren Rowse 31st of January 2007 Blog Promotion 0 Comments

Over the weekend I ran an ‘open mike’ discussion which asked the question of How do you find Readers for Your Blog?

There were quite a few responses to the question – some of which went a little unnoticed as they were moderated until I got home. So I thought I’d summarize some of the main themes that arose in the discussion with a few quotes from those who left comments.

For the full series of comments see the post – but here are the main themes listed in no particular order except that they are vaguely the order that people submitted them in (keep in mind that these ideas come from readers – not all of them will be for everyone):

1. Comment on Related Blogsraising4boys writes – “Commenting on related blogs is probably the most effective strategy early on in the process. And responding to comments when people leave them on your blog (this encourages them to keep coming back).” And from Brody – “I visit other blogs in my niche, add them to my feed and participate in the discussion on their blogs via the comments. Writing interesting comments often gets people to click through to see your site.”

2. Join Forumselprezidente writes – “I’ve found that one very quick way to infuse readers to a new blog is to be active in discussion forums related to your blog topic. Locate posts that ask for help with something you are familiar with and share your experience.”

3. Write Effective Post TitlesAziz writes – “Simple and to the point. The title should create an instant urge to read the entire post… But of course it should be related to the topic of your blog”

4. InterviewsOllie writes – “One example being to interview fellow bloggers who are in the same niche as me. This has gone down well, and has been great for both myself and the interviewee as traffic flows between us.”

5. PersistDan Norman writes – “Persistence is key. After starting up a new blog last month and letting go of another this month, I notice that traffic (quality traffic) doesn’t happen over night. On my last site, I think it took 6 months before ASK.com found me.”

6. Connect with Local BloggersRob O writes – “The other thing I’ve been doing just recently is connecting up with other bloggers in my city and the neighboring towns. We’ve got something of a link exchange going and a nice side-effect to this is that I/we have discovered that there are quite a few more bloggers and/or website authors in the area than ever expected.”

7. Give Away Free StuffPeterandrej writes – “I’ve had some success with giving away free stuff, like free templates for WordPress. It doesn’t give me lot of new readers, because my blog is written in Norwegian, but the templates give lots and lots of new links to the blog, giving it a much better pagerank in Google, which in turn should mean more readers from search-engines.”

8. Be OpinionatedTrent writes – “Be opinionated, but encourage opposing viewpoints in the comments. Opinionated makes you interesting – encouraging other perspectives makes you essential.”

9. Ask Questions of Other BloggersTrent also writes – “Ask questions of other moderately successful bloggers and try to network. If you shoot too high, you’ll often get blown off because these people have so much stuff to read and deal with.”

10. Use TrackbacksMaki writes – “Sending highly creative and penetrating trackbacks about a blogger’s original post.”

11. AdvertiseMike Panic writes – “Buy advertising space on related websites.”

12. Educate Readers about RSS Mike Panic writes – “With the most recent blog I launched I created a page in WordPress called Feeds which not only has the RSS icon on it but a description of what a “feed” is and what are some of the most common ways to subscribe and use feeds, mostly pulled from a CC article.”

13. Offline Promotion Mike Panic writes – “Talk to friends, family and coworkers about them… you’d be surprised how much the traditional way of “networking” really does work…. also Business cards, depending which blog I’ll post on a community board at a grocery store.

14. Search Engine OptimizationMichelle writes – “Properly optimizing my blog has been a big boost to my readership. Once I figured out how to play around with SEO I started getting a regular 25-35% of my hits from Google.”

15. Quality Content (mentioned by many) – ilker writes – “Posting only quality content.. obviously! Better posts are discussed more, increasing both the number of comments and references in other blogs.”

16. Blog CarnivalsSlade writes – “submitting posts to Blog Carnivals”

17. MemesLeanne writes – “I’ve picked up a handful of wonderful friends and readers through initiating the “Thursday Thirteen”. Yeah, a meme. Bloggers want to know about bloggers, not just the business aspect of it but the *person* writing the blog. Reading a quick list of “getting to know me” type tidbits gives me instant inside information on whether or not I will become a regular visitor. Some participants have used it solely to gain business, but frankly I think that turns people away. People are interested in people first, and what they do second. It works.”

18. Frequent Posting baggage writes – “I also try to post frequently. I find that the more I post, the more readers I have. The less comments, but the more readers.”

19. Guest BloggersRandom Good Stuff writes – “I invite other bloggers to guest blog and allow always one link back to their site. I have 3 active guest authors … and in return they link to my site from time to time.”

20. Get Links from Other BlogsJamdo writes – “Getting mentioned on other sites and blogs in the same niche, I think, has been the best way to get a readership who keeps returning to a blog. Make contact with other bloggers in yoru niche via comments, email, AIM, skype, homing pigeons – whatever.”

21. NewslettersAdrian writes – “The Zookoda newsletter provides nice spikes and people tend to forward the newsletter to their friends.”

22. Social NetworksIlya writes – “Submit your story to Digg and reddit and, regardless of whether it makes the front page or not, you get 50-100 free hits. The easiest way to generate quick exposure. Failing that, comment frequently on blogs that you like. With any luck, the blog author will want to find out more about you, follow the link to your blog, and perhaps write a post referencing one of your posts.”

23. Pitch Your PostsMarty Weil writes – “I view other bloggers as a PR pros view journalists working in traditional media. I reach out to bloggers using tactics successfully employed in the world of professional media relations. For instance, I “pitch” specific posts that they might find adds value to topics they are writing about. I also send email introducing them to my blog, but only if there’s a good fit between my blog and theirs. The key is to be very selective in approaching the “media gatekeeper”–just as successful and smart media relations people do.”

About Darren Rowse
Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn.
Comments
  1. Darren,

    I took a look at your post on posting frequency and learned a lot. Thanks for referring me to it. I totally agree, especially with you last point. A regular posting schedule is important. Expectations are something you have to recognize.

    One other quick tip from my (very limited) experience. When you see your traffic boost or your feed subscriptions rise drastically in a matter of only a couple of days, I like to try to “hook” the new readers with especially quality content. The last thing I want to see as a new subscriber to a blog is really crappy posts (or none at all) in the first few days of my subscription.

    Thought I’d pass that along

    Nathan

  2. 12. Educate Readers about RSS

    Under my subscription options I have a link to “Learn How To Subscribe” describing the methods used. It links to this page: http://fak3r.com/subscribe

  3. How about releasing your customized theme for the masses? This will help others with blog search engine optimization. I have find that has helped my site alot.

  4. […] 23 Ideas for Finding New Readers for Your Blog – This might be useful for bloggers who’ve just started a brand new blog (or two) like myself. Btw, I’ve started another new blog over at Vox.com! […]

  5. Re: 18.
    Is 13 posts daily too little or too much? My blog’s primarily a news site.

  6. Thanks for the nice list problogger, I added it to my favorites.

  7. Those are really fantastic tips. I must admit I haven’t been doing most of them, but surely they are giving me some kind of hints.

  8. […] blogging seo promotional help (tags: blog blogs business WordPress tips blogging Marketing) […]

  9. […] 23 Ideas for Finding New Readers for Your Blog Some good tips as always. Results will always vary. (tags: blogs) […]

  10. Some great ideas I hadn’t really thought of yet. Thanks.

  11. thanks for this very useful list. i blog purely for the pleasure of writing, but then as i get to interact with more people, i’m getting hooked.

  12. […] 23 Ideas for Finding New Readers for Your Blog (tags: useful) […]

  13. […] Darren/ProBlogger: 23 Ideas for Finding New Readers for Your Blog […]

  14. […] 23 Ideas for Finding New Readers for Your Blog ideias para aumentar o numero de novos leitores para o seu blog (tags: Blogging marketing traffic blog howto Business tips) […]

  15. […] Alors, pour ceux que ça intéressent de faire un meilleur blog et d’être lu, j’ai trouvé un article sur ProBlogger qui reprend les différentes idées importantes pour mieux bloguer et mieux se faire connaître. Ce n’est pas la première fois que je lis un article de ce genre et que je veux en parler. Cet article est une bonne occasion, et, qui plus est, ça va me permettre de faire un premier feedback de ces premiers mois de blogging “indépendant”. J’entends par là un blog qui ne soit hébergé par une plateforme de blogs. […]

  16. I like how you took all the comments from before and made it into a post of nice list.. cheers!

  17. I have another thought to add that comes from my experience. My blog (relatively new) is aimed at a very specific audience in that it gives advice in the area of technical theater, and is most beneficial to students or young professionals in the industry. Many of the above mentioned methods simply don’t work well for me because there are not a lot of people blogging about tech theater. Therefore, I’ve been contacting individual educational institutions and smaller theater groups that I believe have students or members who would have a lot to gain from my posts. It’s been extremely successful in gaining readers in a very short period of time, although I don’t have a lot of commenting going on.

    So, if your blog is geared toward a specific topic, contacting related social or educational groups in ways other than the internet could be very helpful.

  18. […] 23 Ideas for Finding New Readers for Your Blog (tags: blogging howto tips tese) […]

  19. […] 23 Ideas for Finding New Readers for Your Blog (tags: blogging blog Marketing tips howto traffic) […]

  20. This is great. Just last week we held an internal ‘university’ meeting to educate our employees on how to grow a popular blog. When we launched the Compete Blog it was ranked 1M… 9 months later we’re 6,500. We followed many of these recommendations and are better off for it.

    Thanks!

  21. […] 23 Ideas for Finding New Readers for Your Blog (tags: blogging howto) […]

  22. […] * Excellent post from Darren at ProBlogger about Finding New Readers For Your Blog. All great ideas that all serious bloggers should think about. […]

  23. Do a media release and get thousands of hits.. :)

  24. […] 23 Ideas for Finding New Readers for Your Blog Over the weekend I ran an ‘open mike’ discussion which asked the question of How do you find Readers for Your Blog? There were quite a few responses to the question – some of which went a little unnoticed as they were moderated until I got home. So I thought I’d summarize some of the main themes that arose in the discussion with a few quotes from those who left comments. […]

  25. The way I attract reader is a bit weird. I try to misspel my title to attract visitor as all the famous blog have taken up the spot in search engines. For example ‘googlr’ which is slightly misspelled with ‘R’ instead to ‘E’. Well ‘E’ is next to ‘R’ in keyboard so that helps. I hold top position for all these misspelled keywords as following:
    > googlr
    > googlr mail
    > googlr readers
    > googlr videos
    > googlr tv
    > googlr mobile
    > googlr games
    > googlr live
    > and many more.
    The list is long but these are main one which attracts lots of traffic for me.

  26. […] 23 Ideas for Finding New Readers for Your Blog […]

  27. […] I have been involved in some discussions about traffic as of late, namely a post by Darren Rowse of ProBlogger.net.  This, of course sparked my interest, so I started reading some of the other ideas…and eventually came to this post by Webgrrrl.net. […]

  28. […] 23. Pitch Your Posts – Marty Weil writes – “I view other bloggers as a PR pros view journalists working in traditional media. I reach out to bloggers using tactics successfully employed in the world of professional media relations. For instance, I “pitch” specific posts that they might find adds value to topics they are writing about. I also send email introducing them to my blog, but only if there’s a good fit between my blog and theirs. The key is to be very selective in approaching the “media gatekeeper”–just as successful and smart media relations people do.” More from Blog Promotion | Comments (76) […]

  29. The Z List – Pass it on!…

    While stumbling around the Internet recently, I landed on Blog-Op by Chris Lodge. I really enjoyed his website, especially a post I found about building your traffic with “The Z List”.
    What is The Z List you ask? It started with Mack Coll…

  30. […] Agora que você já está devidamente advertido, pode ver o artigo original do Darren Rose com base nas dicas enviadas pelos seus leitores, ou a versão traduzida do Edney. Boa sorte com seu blog! ;) […]

  31. […] 23 Ideas for Finding New Readers for Your Blog (tags: blogging blog Marketing traffic howto) […]

  32. […] O Edney, do blog Interney, traduziu o post do Darren Rose onde ele expõe 23 boas dicas para encontrar novos leitores para o seu blog. Leia aqui. […]

  33. […] See this blog post for a bunch of ideas on how to increase the readership of your blog. […]

  34. […] 23 Ideas for Finding New Readers for Your Blog from ProBlogger. […]

  35. […] Information is something you always need and never seem to have the perfect place to store all that you have. If you are like me you find all sorts of great sites as you click around the web just bursting with information you really want to keep. Now that I am seriously attempting to develop this blog, I need a place to store all those great pages of information I find. Things like “Six Top Linking Strategies” from JohnChow.Com or the “23 Ideas for finding new readers for your blog” by Darrin Rowse from ProBlogger. […]

  36. Oddly enough I linked to you from 13 things 23 but am unable to find a TB URL to send you a ping.

  37. […] 10 Effective Ways to Get More Blog Subscribers | Copyblogger The answer to the question, “How did you get 6,000 subscribers in 10 months?“. See also Darren Rowse’s 23 tips to get more readers for your blog. Between the two they cover all bases. […]

  38. Wowww, excelent guide, I am just doing a post on my blog: http://seopractices.wordpress.com about best resources for blogging, I will be linking to your site, thanks.

  39. These tips and hints are WAY more useful than the occasional threat of physical violence, blackmail and extortion that I usually use to ‘encourage’ my friends, family and acquaintances visit my blog to increase traffic and leave comments. I have been toggling back and forth putting some of these tips in action as I read the post and comments. I’m pretty new to blogging and know almost nothing about creating and maintaining a blog and have been learning by trial and mostly error. Thanks, I needed this!

  40. […] I’ve only gotten started, but I’ve decided to create a living document that looks at what blogs (such as Chrisg.com, Techzi, Problogger.net, seomoz.org, Daily Blog Tips) have to say. Obviously I’m missing a ton of very influential sites here, but I’m just getting started. I’ll be sure to post updates. In the meantime… […]

  41. […] Evan Brunell wrote an interesting post today onHere’s a quick excerptGive Away Free Stuff – Peterandrej writes – “I’ve had some success with giving away free stuff, like free templates for WordPress. It doesn’t give me lot of new readers, because my blog is written in Norwegian, but the templates give … […]

  42. […] 23 Ideas for Finding New Readers for Your Blog by Darren Rowse of ProBlogger.net. […]

  43. […] of information I find. Things like “Six Top Linking Strategies” from JohnChow.Com or the “23 Ideas for finding new readers for your blog” by Darrin Rowse from […]

  44. See this blog post for a bunch of ideas on how to increase the readership of your blog

  45. See this blog post for a bunch of ideas on how to increase the readership of your blog

  46. More or less nothing seems worth doing. I haven’t been up to anything today. My mind is like a void.

  47. Hi, I just started a blog today and I was amazed that I had already done a lot of the steps listed here. The only link I currently have is to my friends new flash game site though. I am trying the next step; NETWORKING of course! If anybody is interested in it, I have posted my paper debunking the bible and introducing to many people the Deist religion. Please feel free to comment and please visit! Just click my name. Thanks,

  48. […] Continue reading… This post is filed under Technology. Bookmark the permalink. Follow any comments here with the RSS feed for this post. Post a comment or leave a trackback: Trackback URL. « 5 Ways to Get Rid of Headaches […]

  49. Wow just good input, thank you much.

  50. Fantastic. I should look into getting that Zodooka newsletter feature on my blog, anyone else using it?

A Practical Podcast… to Help You Build a Better Blog

The ProBlogger Podcast

A Practical Podcast…

Close
Open