So much to discuss this week, but I’ve put Seth’s post first because I really think he’s hit the nail on the head: with promotion of our blogs getting harder to do on social media thanks to algorithms and whatnot, why not go to the source? Let’s read more blogs and engage with them, instead of mindlessly scrolling through whatever social network platform app you happen to have open.
Read More Blogs | Seth Godin
All hail King Seth!
I know, some of them are outrageously bad – but the data says they work. If you do them right, you can grow your email list or sell your product without driving people nuts.
Following on from yesterday’s post 12 Bloggers to Follow on Snapchat Right Now, here are a few more ways to leverage your current audience so you can build one on Snapchat.
13, Right Now | Washington Post
This is the future on devices – what kind of world are we going to be operating in? These kids are our future audience. How do we compete?
Social Blogging in a Brave New World | Socialnomics
Well now, this was food for thought. Not sure how I’d go leaving my blog behind, though.
9 Ways to Become a Successful Blogger | Nomadic Matt
I agree with all of this. All of it.
I was so surprised at what Facebook has tracked as my Ad Preferences. Well, not all of them, but definitely some.
10 Content Strategy Practices That Will Make You a Better Marketer in 2016 | Content Marketing Institute
I took so many notes reading this! I’m well overdue for a content inventory, there’s six years of stuff on my blog that I need to take stock of (and see what I can update, remove, reshare or repurpose! it’s a big job).
5 Instagram Changes: What Marketers Need to Know | Social Media Examiner
So much more info that will be suuuuper useful.
Email Marketing: There’s a Good Chance You’re Doing it Wrong | Entrepreneur
Unfortunately, I think they’re right. How would your mailouts measure up?
What’s caught your eye this week?