The Washington Post has a basic article on how to blog. One of their sections is on posting regularly with a quote from Biz Stone:
‘When a blogger adds new material, it’s called a post. And good blogging demands frequent posting. Biz Stone, 30, Blogger senior specialist at Google (www.bizstone.com), recommends you “post at least as much as you eat.” That’s “three times a day [with] some snacks,” he says. But that requires a lot of time. So perhaps more important is to make your posts worth people’s while. Jason Novak, 33, who’s hosted the Washington entertainment guide LifeInTheDistrict.com since 2001, says that “what brings [readers] back is that every time . . . there’s something good.” And “good” extends beyond volume, which means you’ll want to avoid the dreaded “blogorrhea” — aka incessant prattle about your jerk boss or second-rate love life.’
Read more at Start a Winning Blog (washingtonpost.com)