CategorySearch Engine Optimization

“What are the first steps to optimizing my blog for searches?” – question submitted by @monedays using the #pbquestions hashtag on Twitter. Much has been written on the topic of search engine optimization for bloggers – but let me give you a few basic first steps: 1. Content is King ...more

From ProBlogger SEO expert Jim Stewart of Bloggers SEO Last year the Australian retailer Booktopia gave a presentation where they shared that speeding up their page load times by 1 second, equated to an extra $600,000 on the bottom line. Today, speed matters. Turning your blog into a highly optimised, relevant, platform ...more

Here’s something you should have known by now – There are a number of aspects of a given web page that influence search engine rankings. And by optimizing these aspects (namely, on-page SEO), you will get higher rankings on search engines. Some of these factors which comprise on-page optimization include: ...more

HyperText Transfer Protocol, or HTTP codes and redirects, are vital to your SEO efforts. Status code 400 and 500 errors can derail your web traffic, and cause Google Panda penalties. HTTP codes and redirects can be caused by DNS errors, server errors, and robots failure. “Sitemaps that contain bad URLs ...more

Recently, Google’s ‘Fred’ ranking update hit the search pages. While Google hasn’t confirmed the update, it’s certainly live. Webmasters across the board have been impacted by Fred, but not every page is created similarly. Low-value content and poorly configured sites are taking a heavy blow. Meanwhile, SEO-jammed pages prioritising revenue ...more

In the final part of our three-part series on the What, Why and How of SEO and how it can be used to improve your blog’s rankings, we’ll be exploring how SEO can help your blog rank well. Ranking well in the major search engines means added visibility for your blog. Visibility ...more

By ProBlogger SEO Expert Jim Stewart of StewArt Media. Search Engine Optimisation. Just reading that phrase can make some bloggers break into cold sweats. You know how to blog, and you know you have to incorporate SEO in your pages somehow to be successful, but the technical aspects of SEO are ...more

SEO scares or confuses most bloggers and for very good reason. Google makes it a challenge for you to understand what they are doing, and they keep changing the rules. If that were not enough, there is also a lot of half-baked information out there and blog posts filled with the wrong ...more

This is a guest contribution from Kate Toon, SEO expert and trainer at The Recipe for SEO Success. When most people start their own podcast, the last thing on their minds is SEO. They’re too busy developing eye-catching graphics, buying a cool microphone, and trying not to make that horrible ...more