CategoryGeneral

This is a guest contribution from author and freelance writer Steff Green. Like that sparkly rhinestone jacket you purchased last year but suddenly realise is actually kind of hideous, blogging trends change with the seasons. What was once the mark of a high-quality blog now screams of incompetence. Readers are ...more

This is a guest contribution from Tom Fanelli. For most businesses, blogs are marketing tools. And while most take the time to measure their ROI from other marketing avenues, I’m surprised by how many don’t truly understand how their blog is (or is not) benefiting their bottom line. Understanding your ...more

This is a guest contribution from Veronica Taylor. Marketing automation without a human element is just a robot on autopilot. Before, during and after each automated campaign it is essential for real people to plan, edit and review. When campaigns aren’t working, they need to be tested and updated. Most ...more

On a recent webinar over at ProBlogger.com I was asked by John: “Where do you get your ideas for blog posts?” It’s a question we get a lot so I thought it might be a good one to write up here on the blog. Discuss: I’m also keen to hear ...more

Robert Scoble is the brains behind the blog Scobleizer (which he’s just abandoned in favour of solely microblogging on Facebook), and a well-respected authority on social media, tech, and blogging. He has worked for Microsoft, and is currently with Rackspace. We were super-fortunate to grab a few minutes of his time ...more

This is a guest contribution from entrepreneur Charles Crawford. Whether your parents believe you or not, there are ways to make a living off of being a blogger. And with as many benefits that come with blogging, who wouldn’t want to at least check out this lifestyle? After all, you ...more

Crystal Paine is the founder of the amazingly successful MoneySavingMom.com, which sees 1.5 million visitors each month, and employs 13 full time staff. Born of a blog series that turned into an ebook, which then evolved into an e-course, Crystal realised her readers were hungry for a real-life guide to ...more

NOTE: We are running a free webinar with Jeff over at ProBlogger.com in two days (November 19), where he will talk about the Four Keys to Building a Powerful Audience Online. Normally the full webinars are only available to paid members of the site, but there will be a few ...more

This is a guest contribution from Jennifer Landry. There’s a reason why the saying, “A picture is worth a thousand words,” is still used today: 90 percent of information your brain absorbs is visual and you tend to retain 80 percent of what you see, versus the 20 percent of ...more