CategoryBlog Promotion

This guest post is by Kiera Pedley of Binkd. Running a contest on your blog can be a great way to generate new readership, reactivate stagnant subscribers, and increase the engagement of your readers. Competitions can be a lot of hard work for little or no results, unless you run ...more

This guest post is by Ryan Shell of Fashables. I won’t even begin to act like I’m some sort of SEO ninja, because I’m not. What I do know is that a particular post on one of my sites has ranked in the top three spots on Google, with a ...more

This guest post is by Deidra Wilson of deidrawilson.com. They say that print is dead. That the Internet laid waste to the magazine rack at the airport. But that line of thinking has the good old boy driving the diesel pickup today behind the wheel of an electric car tomorrow. ...more

This guest post is by Issy Eyre of Fennel & Fern. I’ll let you into a secret. One of the key ways I grew my traffic for my gardening blog Fennel & Fern wasn’t through clever SEO campaigns. It wasn’t through endless tweeting, or sucking up to other bloggers (although ...more

This guest post is by David Edwards of www.asittingduck.com. I’m not sure why, but when you start blogging, you forget all about how businesses run. It’s true that there are bloggers out there who wake up to full PayPal accounts and affiliate cheques flying through their doors. But if you’re in ...more

Continuing our discussion of things you should be doing right now to improve your blog, today’s tip is: 8. Add an incentive to your email opt-in Chris Garrett suggested this one on Google+ when I raised the topic of this post, and he’s a guy who has seen real benefit ...more

This guest post is by Melissa Cassera of www.casseracommunications.com. You write a blog post. You post it. You tweet, Facebook, Digg, Stumble, and perform every other type of online promotion to supersize your presence. What are you missing? Promoting “offline” using a major influencer like a national magazine can bring ...more

Continuing our discussion of things you could be doing right now to boost your blog, today’s tip is: 2. Start an email newsletter This is another tactic that I know many bloggers are convinced of. But for one reason or another it’s seen as something they’ll do “one day”—maybe when ...more

“A brand is what people say about you when you’re not in the room.”—Jeff Bezos, Amazon Founder. This quote gets pulled out a lot by bloggers (I’ve used it three times in the last week myself) but I wonder if it might be time to give it a little more ...more