CategoryBlog Promotion

This guest post is by Tom Ewer of Leaving Work Behind. That’s right folks—I use an online dating service. It’s no longer a taboo. The vast majority of you at the least know someone who has dipped their toes in the online dating scene. You may have even tried it ...more

This guest post is by Heather Baker of the B2B PR Blog. When I launched my first blog, the B2B Guide to Social Media, in 2010, my strategy for building its readership relied heavily on blind faith. I must admit, it was difficult to maintain my enthusiasm for researching and ...more

This guest post is by Kelsey Meyer of Digital Talent Agents. You’ve finally made it big! The Washington Post or SocialTimes has picked up your well-crafted, thought-provoking article, and you see your name in shining lights (or at least in the author byline). Is your job done? No way. Now ...more

This guest post is by Jeremy Statton of JeremyStatton.com. Contests are an effective way to increase activity. Most websites run one of some type. If you haven’t, you should. Nothing attracts a crowd like the possibility of winning something for free. But the standard contest that provides a free “prize” for ...more

This guest post is by Steven A. Lowe of Innovator Consulting and Custom Software Development. “There’s a sucker born every minute.”—P. T. Barnum *Note. “They apparently all have Internet access.”—S. A. Lowe Rubix D. Newby—Rube to his friends—left the family farm to strike it rich in the Big City. On ...more

Not long ago we published the post 5 Ways Blogging Supports a Multichannel Marketing Strategy by Geoff Livingston. Geoff’s one of the authors of Marketing in the Round, How to Develop an Integrated Marketing Campaign in the Digital Era. Written with Gini Dietrich, Marketing in the Round is a marketing ...more

As I was reviewing my analytics this week, it struck me that the universal desire for basically all of us is to grow traffic. We’d all like more traffic, all of the time. Having that goal in mind drives more than a few bloggers to try black-hat techniques, or to ...more

This guest post is by Jennifer Michelle of Jennifer Michelle Communications. Online marketing is a great way to grow your blog—but it’s not the only way. Traditional marketing methods can also be used to promote your blog and develop your readership. Here are seven ideas to get you started. 1. ...more

This guest post is by Tom Ross of Blogs.FanExtra. Today I’m going to talk about one of the most effective ways to market yourself and your website. It’s also a hugely effective way to build relationships within your niche. And it’s very simple: offer amazing freebies to top bloggers in ...more