CategoryAdsense

John Chow has posted details of a new AdSense beta which allows publishers to highlight certain ad units to advertisers and tell them what position the ads are in. John writes: “To use Google Ad Placement, you create and implement a custom channel just as you would before – tracking ...more

This post is part of the ‘Fine Tuning Your Blog for Christmas’ series. In reality this topic probably is a little late for THIS Christmas – but as I’ve been looking at AdSense optimization I thought I’d include it anyway for those of you looking to start a new blog ...more

There is nothing more frustrating than getting your AdSense ads well positioned and designed and then having ads served up that have nothing to do with the topic that you’re writing about. The importance of relevancy – AdSense is a ‘contextual advertising’ program and when it is working at its ...more

There is always debate about how to design your AdSense ads. Over the last few years there has been a real shift in thinking of what type of ads work best: Grab Attention – When I first started using AdSense there was a school of thought going around that the ...more

AdSense remains one of the main tools that Blogger use to earn money from blogging (although as I’ve written previously numerous other ways are emerging as alternatives and secondary methods). However despite it’s popularity, many bloggers are using it in a ways that mean it is not earning them as ...more

Eches Blog has an interesting post on Improving CTR by using Video next to Adsense by pointing to a site that uses AdSense Ads like this next to YouTube video clips: It’s a strategy that makes sense and I’ve long wondered why YouTube themselves (now owned by Google) have such ...more

AdSense have added a new targetable channels feature to their system that allows you to label channels so that advertisers can specifically target them for their ads to appear on. This takes AdSense to a new level for advertisers as it will enable them to specify where on your pages ...more

Are you an AdSense Stats Junkie? Constantly checking your stats all day long? Many ProBlogger readers make checking their stats easier using the AdSense Notifier for Firefox which lets you keep track of your stats at a glance in your browser 24/7 without having to log in – however there ...more

It’s time for another earnings update on AdSense referrals. It’s now been almost a year since they were introduced (I think it was 4 November 2005) and so we’ve all had plenty of opportunity to test them. Referrals are Google’s first venture into CPA (cost per action) advertising and I’m ...more