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Loren has posted details of the email that Yahoo sent it’s advertisers which has details of the overhaul they’re doing on their advertising program. Looks like they’re definitely doing some worthwhile updates including geo-targetting, quicker ad activation, budgeting/planning tools etc. To be honest I had thought Yahoo already had all ...more

It’s been just over a couple of weeks now since I launched my last blogging experiment (Digital Photography School) and as I said in my vidcast last week I want to periodically report on how it’s going and what I’ve been working on as I go along. It’s early days ...more

Zookoda (the Australian RSS to email system that I use for my newsletter) has been working over the last few weeks on a new version of it’s service which it’s releasing today – Zookoda 2.0. Tech Crunch has the announcement here (although doesn’t really mention any of the new features ...more

Yahoo will today announce an overhaul of their online advertising system which will change the way they rank which ads to show says MSNBC: ‘A new ranking formula, to be adopted later this year, will also take into account the “click-through rate” of an advert, along with a number of ...more

Jonic writes a post well worth reading, especially for new bloggers, at Are you skewing your own website stats?: ‘Almost everyone who has their own website loves checking their stats to find out how it’s doing, especially those of us who are in the business of blogging. For some it ...more

As a blogger I have a love hate relationship with weekends. Less Work – On one hand they are great because the number of stories breaking on weekends drop (PR companies tend to make their announcements on weekdays and Journalists seem to favor them too for big stories) which means ...more

A few days ago I reported that YPN had had another round of terminating publishers from their network for ‘poor quality traffic’. Today YPN have responded to the attention that their actions got around the web in a statement on their blog – Maintaining a Quality Network. They write: “As ...more

Inside AdSense have just announced new designs for their referral buttons. There are now heaps of options for publishers to choose from in three of their referral programs (the AdSense, Firefox and AdWords ones). Most (if not all) of the new buttons are like the ones I’ve included in the ...more

I’m a very big fan of FeedBurner (I’m using a variety of their services on multiple blogs) but fivecentnickel has shared a story today that it’s probably worth sharing as a precaution in a post titled FeedBurner Leaked my Sensitive Personal Information. Knowing some of the FB team I know ...more