Guest Post: Robert Bruce is one of the most widely read, linked and reviled poets working on the web today. Grab yourself a free poem every Monday morning, subscribe to Knife Gun Pen.
1. There’s never been a better time to be a working artist. Ever.
2. There’s never been a worse time to be a working artist (if you’re not truly dedicated to your craft).
3. Social Media will not help you if you’re sending folks to sniff out a pile of crap.
4. If you’re thinking about SEO while writing your digital novel, you’re already screwed. Quit now.
5. The tech tools do not make the artist.
6. If you’re spending more time on Twitter than on your novel/painting/film/poem/play/sculpture, you’re dead.
7. The creation of great art has nothing to do with Community.
8. You will never have as many readers/listeners/viewers as TechCrunch. Get over it.
9. If you’re the real thing, you’ll be around in 30 years, still working. Most of these services and sites you now admire will not.
10. Your Technorati rank is not as important as you think it is.
11. Do not try to please an “audience”. They will ultimately hate you for it.
12. Income isn’t proof of anything. Ask Van Gogh.
13. Aim for Greatness, not the front page of Digg.
14. If you have a fall back plan, you will, inevitably, fall back onto it.
15. Though tempting, you’ll never crush your own mediocrity working only four hours a week.
16. If success finds you, please resist the urge to open a restaurant or start a line of clothing.
17. You do not need the middleman anymore. Quit begging.
18. If you wouldn’t do it without an audience, don’t do it all.
19. Ultimately, nobody really cares about your work. It may seem “negative” but trust me, this knowledge will serve you well.
20. Artists don’t outsource. Unless you’re Andy Warhol.
21. Make the technology work for you. Not the other way around.
22. Remember that the mainstream culture has yet to catch on to the power of the individual artist online. Keep working.
23. Consider getting a second job instead of slapping another Adsense unit next to the .jpg of your latest painting. Contrary to popular belief, work won’t kill you.
24. You no longer need to live in New York or Los Angeles. See: Hugh.
25. Do not work for the good opinion of anyone. Work for joy, wonder and the Lord God Almighty.
26. You do not need a signed letter from The American Academy of Arts and Letters to begin.
27. Blogging is easy. Art is not.