Tag: finding readers

This guest post is by Heather Baker of the B2B PR Blog. When I launched my first blog, the B2B Guide to Social Media, in 2010, my strategy for building its readership relied heavily on blind faith. I must admit, it was difficult to maintain my enthusiasm for researching and ...more

If you’re one of the thousands of bloggers out there who’s trying to generate the right kind of blog traffic, you’ve probably felt a bit bewildered at some point. I know I have. Some days I’ve sat down at my computer and literally haven’t known where to start in building ...more

This guest post is by Kelsey Meyer of Digital Talent Agents. You’ve finally made it big! The Washington Post or SocialTimes has picked up your well-crafted, thought-provoking article, and you see your name in shining lights (or at least in the author byline). Is your job done? No way. Now ...more

This guest post is by Jeremy Statton of JeremyStatton.com. Contests are an effective way to increase activity. Most websites run one of some type. If you haven’t, you should. Nothing attracts a crowd like the possibility of winning something for free. But the standard contest that provides a free “prize” for ...more

This guest post is by Greg Digneo of Cloud Marketing Labs. Admit it: you think I’m nuts. There’s no way a new blogger can write a viral blog post with five simple steps! Well, as the saying goes: “I said it was simple, but it ain’t easy.” In fact, it will ...more

We often hear the word “authority” mentioned in blogging circles, particularly in discussions around building a loyal following. At its most basic, authority is about knowing what you’re talking about, and who you’re talking to. If you think about it, this is a key to rich exchanges in the real ...more

As I was reviewing my analytics this week, it struck me that the universal desire for basically all of us is to grow traffic. We’d all like more traffic, all of the time. Having that goal in mind drives more than a few bloggers to try black-hat techniques, or to ...more

This is a guest post from Eric at Narrow Bridge Finance. I can’t tell you how many times I have read the phrase “content is king.” According to Google, it has been mentioned 170 times on this site alone. As much as you might think that SEO is king, marketing is queen, ...more

This guest post is by Tom Ross of Blogs.FanExtra. Today I’m going to talk about one of the most effective ways to market yourself and your website. It’s also a hugely effective way to build relationships within your niche. And it’s very simple: offer amazing freebies to top bloggers in ...more