I am fortunate enough to meet quite a few of my blog’s readers face-to-face at conferences. It’s always a surreal and enlightening experience.
One of the most interesting parts of the experience is having readers share with you the posts that you’ve written that they remember most. On some occasions they remember things you’ve written years in the past!
Funnily enough, though, these often are not the posts that you want them to remember.
What people don’t remember about your blog
As a blogger who focuses mainly upon how-to and informational posts, I find it fascinating that people rarely tell me that the post they remember most fits into that category. It’s rare that anyone comes up to me at a conference and says:
“I remember that post on dPS from 2009 when you taught us how to use longer shutter speeds to create motion blur! I loved it!”
“I’ll always remember that post on ProBlogger when you listed ten ways to use images on posts. What a great post!”
It’s not the how-to or informational posts that people remember.
What people do remember about your blogThe posts that people come up to me at conferences and remind me about are:
- playful posts (humor, or writing in a different voice)
- rants and emotive posts
- inspirational posts
- opinion pieces
- posts about failures, problems, and needs people have
While informational posts are important as they help people on a day-to-day basis, it’s the more heartfelt posts that create memories for people, and make them feel a connection to you as a blogger.
What posts do you remember?
What is your most-remembered post by readers?
What posts do you remember that others wrote long after they were written?
What others said on this topic
I had a discussion on this topic on Google+ (connect with me here) recently. Here’s some of what my smart network there said:
“People appreciate helpful posts, but they bond over what you put some of your guts into. That’s where an emotional connection is formed.” Dixie Vogel
“Thinking back to the memorable posts by bloggers that I follow… They are often the ones that connect me as a person to that blogger.” Brett Morrison
“Posts where my opinion is clear.” Gary Hayes