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How to Blog from the Heart

Posted By Darren Rowse 1st of April 2016 Writing Content 0 Comments


After a conversation recently with two local bloggers who were thinking of giving up blogging, I wanted to reach out to all of you who find yourself in a similar boat to them – managing the fine line of blogging with heart, but also being successful.

Each of these two bloggers had come to blogging via different avenues, but neither of them were seeing the results they wanted. The first blogger blogged with her heart on her sleeve, sharing personal stories to a virtually empty audience. The second blogger had blogged totally by the book, doing everything that logically meant success would soon follow – but his blog was devoid of personality and soul.

Neither of them were where they wanted to be.

Blogging From the Heart

In today’s episode of the ProBlogger podcast, I wanted to talk about blogging with heart, and how that can help give your blog the edge it needs to stand out from the rest. The next podcast will focus on smart blogging strategies to help you see success, but it definitely takes a mixture of the two to really work.

The 7 ways I think you can blog with heart are:

  • Blogging about your passion, with passion
  • Focusing on storytelling, no matter the topic
  • Building community 
  • Creating inspirational content 
  • Being personal
  • Being playful 
  • Creating content that changes lives and makes the world a better place 

Your blog can be technically proficient, and you may see success with that, but without heart and soul, you’ll never reach the heights you have the potential to.

Further Reading:

About Darren Rowse
Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook and LinkedIn.
  1. Adrian says: 04/02/2016 at 11:52 am

    “Blogging about your passion, with passion” is the most important think in my personal opinion. Good Look.

  2. Blogging with a unique quality content is just as important as blogging with your heart. Very often bloggers gets lazy and simply wants to copy stuff from other sources. Not only will google penalise the webmasters for it but those who have come across the same blog somewhere else will find out and become disinterested in your blog. Also, remember to put in a fresh content as least once a week if possible, this is to keep the followers interested and coming back for more.

  3. Hi Darren, I’ve recently started a blog after a friend of mine pointed me in the direction of your talk about getting the dreams out of your head. My dream was not to be a blogger however what my blog has allowed me to do is to get ideas and thoughts out of my head. I loved your talk and it ignited a passion, a spark to start getting my dreams out of my head.

    Only thing is I’ve hit a snag getting the blog started. Can you point me in the direction to get some advice about how to remedy a problem I’m having with my launched site? I’ve trawled the net for days to no avail (PS: I know squat about html.).

    If I was tech savy enough (or at all) that would be a good idea for a blog ‘tech help for new bloggers’.

  4. Blogging is really not that easy game. You need to keep your mind and heart together to write a wonderful blog.

  5. Truely a very good article on how to handle the future technology. After reading your post,thanks for taking the time to discuss this, I feel happy about and I love learning more about this topic. keep sharing your information regularly for my future reference. This content creates a new hope and inspiration with in me. Thanks for sharing article like this. The way you have stated everything above is quite awesome. Keep blogging like this. Thanks.

  6. Barbara McKinney says: 05/12/2016 at 4:26 pm

    Writing something that’s coming out of your emotions would cause a different connection between you and your readers. Because with that they would capture the message that you would want to deliver to them. And by sharing something that’s different among the others would leave a mark on your reader’s mind.

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