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Do You Plan Your Blog Posts?

Posted By Darren Rowse 12th of April 2010 Reader Questions 0 Comments

Time for a little reader discussion – this one inspired by a Tweet by @JessVanDen who asked:

“do you have a regular posting structure, or just post things as you think of them/find them. i.e. regular features or not?”

I’d like to widen the topic slightly and see if readers do any kind of planning of blog posts ahead of time – or whether they just blog as they sit down each day to blog?

My Answer – I try to do a bit of both each week – I look at the week ahead most Mondays and put together a bit of a plan of attack for the week – but I also tend to swap things around during the week as inspiration hits. Sometimes I’ll add extra posts into the schedule and on other occasions I might swap the plan around and post things in a different order.

What about you – do you plan your blog posts ahead of time?

About Darren Rowse
Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook and LinkedIn.
  1. Yes, I will plan every post that I wrote, and this is very helpful in developing our existing ideas and inspiration.

  2. I plan my post but sometimes i wrote it spontaneous if my mood is strong. this article is very useful for me.

  3. Interresting post…
    I don’t plan my posts… But, I do think alot about what I’ll write about during the day. I never leave my house without a notepad and a pen, so when I get these brilliant ideas, I jog ’em down immediatly…

    This means that I always have a long list of topics I want to write about in the near future :)

  4. While I don’t “plan out” my blog postings in traditional sense, I don’t schedule posts one month in advance. My process involves weekly self portraits, old art, and whatever random art I come up with for the third post of the week.

    I think the most important part of planning out your blog posts is to make sure to post them on the same days each week so readers will know when you’re going to post new stuff. Consistency folks.

  5. Lately I have had writer’s block and have not been planning my posts at all. Generally however, I find the best way to write regularly is to make a list of the “problems” or “issues” that my clients are having and then write posts about each one. Since I have a very targeted clientele, this works for me in that my target clients searche for terms and my “solution” posts come up in the search results.

  6. To some extent. I always know how many posts I want in a given week, and I usually select twice the amount of posts I want and put them into a list and select them into an editorial calendar. However, I rarely stick exactly to that calendar; I switch around the days, and occasionally write a post from that original 2x list that didn’t make it into the editorial calendar, news breaks, or I suddenly have the inspiration for a great post.

    As for writing posts ahead of time, I always have them written at least the day before, but sometimes three weeks or more in advance. Knowing I have posts ready to go makes me feel more comfortable and allows me to better write posts and also not feel pressured. I definitely recommend planning ahead, at least a small amount.

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