CategoryWriting Content

Many bloggers write drafts and then ‘edit’ their writing – but ‘revising’ is a little different and is definitely a good exercise. Today I came across a great short video by Beth Dunn from Hubspot that was recorded earlier in the year at the Inbound conference. In the video Beth ...more

Post frequency is a topic that comes up often among bloggers. It doesn’t matter if you’ve just started or you’ve been posting for years – people change, algorithms change, and even your motivations for blogging change. No-one is immune from wondering if their schedule is working, or if tweaks can ...more

This is a guest contribution from trade show expert Peter Symonds.  Over the last few years, content marketing has grown from a marketing tactic used to generate publicity and inform customers, into an essential strategy for promoting any startup, SME or large company online. The basics of content marketing are ...more

Stuck for content ideas for your blog? Here is a type of blog post that might spark an idea or two for you – it could even spark ideas for a whole series. It is something that should be relevant to most niches and topics of blog so pick one, ...more

This is a guest contribution from Toby JenkinsMy business partner Adam Franklin attended the ProBlogger Event on the Gold Coast in 2014, and returned fired up and with a whole heap of take-homes.  At the ProBlogger Event, Darren spoke of success being a matter of doing the ordinary things. Specifically, to ...more

This is a guest post from Jerry Low. If you’re on the web, your site and blog are likely unique – but one thing all blogs have in common is the drive for new subscribers and increased traffic. In the past few years, we’ve learned about the power of going ...more

This is a guest contribution from Hassan Ud-deen. Your blog posts have a purpose, right? You want your readers to take a specific action after reading your post. It could be to: like, share, subscribe, comment or just think about something. Either way, you’re aiming to elicit a response. And It ...more

This is a guest contribution from Kelsey Libert from Fractl. The good news: Content is here to stay as a digital marketing powerhouse, giving marketers more opportunities than ever to tune their SEO goals for every stage of the buying cycle. The bad news: The boom in content marketing has resulted ...more

So useful content is king, and we need to provide it consistently. But how? And what if writing isn’t our strong suit? I always find that writing tips, guides, and productivity hacks score high in the interest scale of ProBlogger readers. These were the five most-read posts this year. 1. ...more