CategoryCreating Content

What the Future Looks Like for Written Content In today’s lesson, I want to talk to you about written content vs other mediums and respond to a few questions I’ve been getting lately about which medium is best to focus upon and to answer the question – is the future ...more

How I Write a Blog Post – My Step-By-Step Process Today, I want to walk you through my step by step process for writing a blog post! I get asked about this regularly over in the ProBlogger podcast listeners Facebook group. So today I put together some notes on the ...more

11 Techniques for Lowering the Bounce Rate on Your Blog In today’s lesson I want to talk about a statistic or metric that is in Google analytics that I see bloggers talking about a lot – that of ‘bounce rate’. Just today I was asked twice about bounce rate and ...more

Strategies to Get Products to Review on Your Blog In today’s lesson, I want to share 7 strategies that I used to get products to review on my first ever commercial blog – a camera review blog. It’s not always easy to get products to review in the early days ...more

Techniques to Create Scannable Content for Your Blog In today’s lesson, I want to share a simple way to write content that is much more likely to be actually read, understood and acted upon by your readers. We’re going to talk about techniques for creating more scannable content for your ...more

An Alternate Resolution to Transform Your Blogging in 2017   In today’s lesson I want to talk about New Year’s Resolutions and Goals and want to suggest setting a goal that I think will help to set your blogging up for a great year of blogging. In fact – I’m ...more

Using Quotes in Your Blog Legally and Ethically In today’s lesson, I want to talk about using quotes on your blog. I’m regularly asked – particularly by new bloggers – what the etiquette and legalities are around using content that others have written in your own content – or the ...more

Michael Stelzner on Building a Blogging Business Through Interviewing Others In today’s lesson, I want to talk about how to build a business around creating content that is based upon interviewing other people. To help me do that, I have invited my friend Michael Stelzner of Social Media Examiner and ...more

Transitioning From Single Author Blog to Multi Author Blog In today’s lesson, I want to talk about hiring writers for your blog. In order to do so, I want to share a case study of how I took my own photography blog from a single author blog, publishing 3 posts ...more