Yahoo to launch Overture ads in RSS!!!
7th of October 2004 Darren Rowse 0 Comments

Yahoo to launch Overture ads in RSS!!!

The RSS Weblog has just broken the news that Yahoo’s Overture (main competitor to Adsense) will be shortly supporting ads in RSS feeds. This is pretty significant news for those of us running contextual ads on our blogs – but only for those using Overture. The question on everyone’s lips ...more
RSS
RSS Syndication Made Simple – Finding Content Made Easy
7th of October 2004 Darren Rowse 0 Comments

RSS Syndication Made Simple – Finding Content Made Easy

Steve Rubel (one of my newest favorite reads) has a very useful post on RSS Syndication Made Simple. It is one of the best and easiest to follow, descriptions of how to use RSS to find and read content of other bloggers and news sources. Steve writes – ‘RSS stands ...more
Writing Content
3 New Adsense Features Being Tested
7th of October 2004 Darren Rowse 0 Comments

3 New Adsense Features Being Tested

Adsense may be testing some new features – I just stumbled upon a site that seems to be being used as a testbed for the new stuff. This is a page I first noticed two ads per page on – about a month before it became public that the rest ...more
Adsense
Keywords or Keyword Phrases? Effective SEO Strategy
7th of October 2004 Darren Rowse 0 Comments

Keywords or Keyword Phrases? Effective SEO Strategy

About.com asks the question – should those wanting to optimize their site target single keywords or keyword phrases? “Consider the keyword “cars.” A quick search for this phrase at Google reveals nearly 20 million web sites competing for a ranking for this phrase. Since studies show that few consumers make ...more
Search Engine Optimization
The Blog Marketing Explosion
7th of October 2004 Darren Rowse 0 Comments

The Blog Marketing Explosion

‘Rich Orr writes that blogging is ‘Possibly, the most powerful type of corporate marketing per dollar spent ever invented.‘ ‘Blogs are a goldmine of formerly hard to get insight from CEO’s, marketing guru’s and others who never used to have a public forum. These business leaders are utilizing the internet ...more
Business Blogging
Graphic Design Using Color
6th of October 2004 Darren Rowse 0 Comments

Graphic Design Using Color

by: Kelly Paal Color is everywhere and conveys a message even if we don’t realize it. While this message can vary by culture it pays to know what colors “say” in your own corner of the universe, and even what color means to your target market. If you don’t think ...more
Blog Design
Twelve Business Models for Blog Technologies
6th of October 2004 Darren Rowse 0 Comments

Twelve Business Models for Blog Technologies

Online Business Networks Blog has an interesting post on Twelve Business Models for Blog Technologies They divide it into four categories: – Traditional Businesses Leveraging Blogs – including Individual virtual presence, Corporate virtual presence and Using blogs to improve existing processes. – Selling Blog Technology – including Technology sales to ...more
Pro Blogging News
Kanoodle BrightAds Challenges Google AdSense
6th of October 2004 Darren Rowse 0 Comments

Kanoodle BrightAds Challenges Google AdSense

‘Kanoodle, provider of sponsored listings for search results and content pages, today announced the launch of BrightAds™, a self-service tool for small- to medium-sized content publishers that will enable them to run Kanoodle’s content-targeted sponsored links on their sites. With the launch of BrightAds, Kanoodle enters the market of competing ...more
Advertising
Gawker Targets Males with New Blogs
5th of October 2004 Darren Rowse 0 Comments

Gawker Targets Males with New Blogs

ProBlogger Nick Denton from Gawker has just announced three new blogs: – Jalopnik a blog about Cars – Kotaku a blog about Video Games – Screehead a blog about “funny shit.” The blogs unashamedly are targeting a young male readership – a smart strategic move from Gawker who has obviously ...more
Blog News