Do Ugly Blogs Convert Better?
8th of March 2006 Darren Rowse 0 Comments

Do Ugly Blogs Convert Better?

I’ve been meaning to link to and comment on Robert Scoble’s post on The role of anti-marketing design (or how ‘ugly’ designs often do better – especially with AdSense). He refers to ‘plentyofffish.com‘ as an example of one site that is reportedly making some big dollars from AdSense despite it’s ...more
Blog Design
Adsense Secrets Version 3 Released
8th of March 2006 Darren Rowse 0 Comments

Adsense Secrets Version 3 Released

Joel Comm has released yet another version of his AdSense Secrets e-book (aff). This latest version (v3) is 199 pages of content and has new pages that look at the latest updates released by AdSense since version 2. I’m yet to review this version but did review version 1 last ...more
Adsense
Introduction to Advertising Optimization – Ad Design
8th of March 2006 Darren Rowse 0 Comments

Introduction to Advertising Optimization – Ad Design

Ad Design Another factor to consider with many advertising systems is the design that you’ll go with on your ads. While some ad systems do not let you customize the look and feel of your ads (ie many impression based ad systems like Fastclick) a growing number do allow you ...more
Adsense
Six Apart Launches Business Blogging Tools
7th of March 2006 Darren Rowse 0 Comments

Six Apart Launches Business Blogging Tools

Six Apart (the creators of TypePad and Movable Type) have today announced two new business oriented blogging products – ‘TypePad Business Class’ (a hosted service aimed at companies with high-traffic Web sites) and ‘Movable Type Enterprise’. Their press release explains further: ‘According to Six Apart, TypePad Business Class offers advanced ...more
Blogging Tools and Services
The Single-Page AdSense site
7th of March 2006 Darren Rowse 0 Comments

The Single-Page AdSense site

Eric’s written an interesting post today on The Single-Page AdSense site which might be of interest to bloggers. It’s a different strategy to how most bloggers use AdSense (blogs tend to be very much about a linked site with loads of outbound links and options for readers to click on ...more
Adsense
Generating Ideas for your Blog
7th of March 2006 Darren Rowse 0 Comments

Generating Ideas for your Blog

Liz has a nice post on being an Idea Magnet today that I’m sure many will enjoy. As she writes – one of the most difficult parts of blogging for many is coming up with ideas that are fresh and engaging. I know after three years of blogging I have ...more
Writing Content
Introduction to Advertising Optimization – Ad Position
7th of March 2006 Darren Rowse 0 Comments

Introduction to Advertising Optimization – Ad Position

Perhaps one of the most common mistakes that I see bloggers making with the positioning of advertising is with regards to position. In fact this is not a unique thing for blogs or even just online advertising as effective advertising relies upon positioning in all of it’s forms. This is ...more
Adsense
Introduction to Advertising Optimization – Traffic
7th of March 2006 Darren Rowse 0 Comments

Introduction to Advertising Optimization – Traffic

To round out the Blogging for Beginners section on blogging for an income I want to touch on a few introductory principles for optimising advertising on blogs over the next few posts. There are many different direct income earning methods (as outlined previously) and each will have it’s own ways ...more
Advertising
How to Check if a Site has been Banned from AdSense
6th of March 2006 Darren Rowse 0 Comments

How to Check if a Site has been Banned from AdSense

Jensense has been a little quiet lately as a result of speaking at and attending different conferences but today she’s posted a very helpful guide to Safeguarding yourself when purchasing a site for AdSense. I’ve heard of a number of blogs being bought in the hope of adding AdSense ads ...more
Adsense