Boost Conversions Step 4: Run A/B Tests, Tweak, and Refine
This guest post is by the Web Marketing Ninja. When it comes to conversion rate optimization, it’s easy to read about, and think about. But when it comes to actually running a test, most people are at a loss. It’s not that we don’t believe in testing; it’s that there’s barely ...more
Miscellaneous Blog Tips
Boost Conversions Step 3: Revamp Your Communications
This guest post is by Tommy Walker of Tommy.ismy.name. “How do I get more people to interact with my stuff?” It’s a question I ask myself constantly. I could go on all day about traffic strategies, guest posting, or any number of online marketing topics. But the truth is, at the ...more
Miscellaneous Blog Tips
Boost Conversions Step 2: Revisit Your Conversion Funnel
In this, the second part of our short series on boosting conversions on your blog, it’s time to look at your conversion funnel. Yesterday, the Blog Tyrant showed us how to review our offer of a paid or free product or service. Through that analysis, you should be able to ...more
Miscellaneous Blog Tips
Melbourne Food and Wine Blogging Event
I’ve been excitedly sitting on this one for a while now and am relieved to finally announce a new ProBlogger event that is coming up for Melbourne Food and Wine Bloggers (and anyone else who wants to travel to Melbourne for an evening). The event is being held in collaboration ...more
Other Income Streams
Boost Conversions Step 1: Review Your Offer
This guest post is by the Blog Tyrant. A few weeks ago I was sitting down to dinner with my big sister, and talking about one of my web businesses. “What’s your quotation success rate?” she asked me with a face full of pizza. “Pretty good,” I replied, sounding—I admit—pretty stupid. ...more
Miscellaneous Blog Tips
Conversion Optimization: Our New Series
Of all the topics that bloggers ask me about, conversion optimization is among those at the top of the list. All of us have conversion goals of some sort. It doesn’t matter whether you’re aiming to make money blogging, or you’re in it purely for pleasure, you’ll probably want to ...more
Featured Posts
5 Fantastic Reasons You Should Attend a Blogging Conference
This guest post is by Ceri Usmar of Enduracom. I know what you’re thinking… Who has time for a conference? You do! You can and should carve out the time for some professional development, and conferences are a great opportunity to combine work and play. I headed off to the SheCon ...more
Miscellaneous Blog Tips
The Naked Marketing Guide to Getting Dramatically More Traffic and Subscribers
This guest post is by Danny Iny of Firepole Marketing. Let’s be real for a second. There’s a lot of information out there about traffic. Tons of it. Entire blogs. Some good, some bad, and some just in between. And tons of posts about it, too—including right here on this blog. ...more
Blog Promotion
Secure Your WordPress Blog Without Touching Any Code
This guest post is by Karol K of ThemeFuse. Right now WordPress powers 48 of the top 100 blogs online. More than that, WordPress actually powers 19% of the web as a whole. Essentially, this is great. Such a strong community of users and developers means that the platform is ...more
Miscellaneous Blog Tips