Darren Rowse

FindWhat has just started their own advertising system similar to that of Google’s Adsense program. Clickz.com has the story and writes: ‘FindWhat.com today debuted AdRevenue Xpress, an automated distribution partner program targeting small to mid-sized businesses. The distribution method is similar to Google’s AdSense, but it uses category- or keyword-targeting, ...more

Just found this interesting article on Business Blogging. “Jonathan Schwartz is a blogging addict. He is also the president and chief operating officer of Sun Microsystems (SUNW) — a company at the forefront of a new marketing and communications trend that mixes blogging with business. (For the rapidly shrinking minority ...more

The Daily Rundown (link removed as the site is no longer there)has this interesting piece of analysis about what people are searching for on Google. ‘ 28% of Google searches are for a “product name”, 9% are for a “brand name” and 5% are searches for a “company name”. “Brand” ...more

SEO – Seven Most Often Asked Questions is a good article with some FAQs that people often ask about Search Engine Optimization complete with answers that should help anyone wanting to optimize their sites for Search Engines. The first FAQ is: ‘Please help! My website has been banned! I cannot ...more

‘Pay-per-click (PPC) advertising models, which compensate networks or their affiliates each time a user clicks on a link, were always considered to be something of an honor system. But new data coming to light this week reveals that PPC fraud is far more significant than many industry observers would have ...more

Poynter Online is one of the best resources around to help you with your content development. It is actually a tool for those wanting to improve their journalistic skills – but as is often the case – it is easily adaptable to the blogging medium. Their section on writing is ...more

Seven Reasons Why Businesses Should Blog Now has some good reasons for businesses to get into blogging – 1. They fan the flames of customer evangelism. Their personal nature helps humanize you and your organization. 2. They function as an instant-feedback mechanism. Most blogs allow readers to respond to your ...more

This is the Fifth post in a series of tips on how to generate higher quantities of content for your blog. Check out the previous posts at Set Targets, News Sites and Aggregators, Start a New Blog, Break Down Your Posts and Ecto. Get others to write content for you. ...more

Jeremy C. Wright, the blogger who sold his blog, has been getting a bit of criticism for doing so in the last few days and has decided to give his readers The Inside Story on the Sale. It makes for fascinating reading giving an insight into the thought process that ...more