So yesterday your 31DBBB Challenge was to brainstorm 10 posts for your blog (you could come up with more, but 10 was the minimum!) and today we will be building on that – developing an editorial calendar.
This is going to serve as the next week of content on your blog. Ultimately these two exercises will get you on the road to setting up a publication schedule you can carry on, specifying what kind of content you’ll publish on what days.
If you already have an editorial calendar, I recommend you use this day to review it – how has it been working? Check in your stats to see if your most popular posts are being scheduled on your biggest traffic days. How have the comments been? Have the posts been resonating with readers? Have you enjoyed writing them?
In today’s episode I outline what I think are the benefits of editorial calendars, and briefly touch on some of the tools you can use to do so – but really, what I’m ultimately encouraging is just a simple calendar you can use for the following week. I’ll take you through the steps I use to develop mine.
Feel free to share your editorial calendar in the comments On todays show notes. Don’t forget to tune in tomorrow for a new topic.
Click here to listen to day 12 of the 31 Days to Build a Better Blog series on the ProBlogger Podcast.
Further reading:
- An earlier ProBlogger.com webinar I created about how to plan an editorial calendar
- Behind the Scenes: My Low Tech Editorial Schedule
- 3 Ways Scheduling will Make You a Better Blogger
- The Complete Guide to Choosing a Content Calendar: Tools, Templates, Tips and More – Buffer
- 2015 Editorial Calendar Template Free Download – Early Bird Strategy
I need to do a better job with my posting. My question is my niche is seasonal, bridal shows in NJ, so should I post all year ’round or should I focus more during the off seasons heading in the the bridal show seasons.
Thanks!