If you’ve been wondering whether you should try advertising with AdWords to promote your blog but have been a little overwhelmed by it’s complexity as a first time user you might find the new AdWords Starter Edition a useful way to start out.
In essence it’s, as it’s name suggests, a simplified AdWords designed specifically for those just starting out.
It allows you to create a single ad compaign from a one page sign up form. It only allows Basic targetting (ie you can’t target specific sites) but it seems a reasonably simple way to get in and learn some of the basics. You can compare the features of AdWords Starter Edition with the normal one here. Also read their FAQ page to learn how to sign up.
The good thing about AdWords is that you can set a budget and start off with a pretty inexpensive campaign to test it as you go.
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AdWords Starter Edition from Google
Google is offering a Starter Edition for those new to Google’s AdWords program. How’s it work? Starter Edition lets users create an AdWords account with a single ad, using a one-page signup form. Users write their ad, target locations and…
That’s good news. I know I was a bit overwhelmed when I first started using Adwords. It’s much easier once you grab the whole concept behind their system.
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Yes, it’s a great way for AdSense publishers to try AdWords. And once you get a feel for AdWords, be sure to “graduate” to the regular system so that you can gain access to the keyword and traffic tools AdWords provides (see Plumb AdWords for keywords).
[…] Problogger.net’s Darren Rowse has a nice little write up on Google AdWords Starter Edition, for the novice advertiser – which is perfect for small business owners and as Darren points out, professional bloggers. [Google] AdWords Starter Edition is a useful way to start out. […]
I must say it’s good from them. I was very confused frist time i saw Adwords. Two much stuff i am not sure can i leave or click…
I don’t recommend the Starter Edition and neither do many others who are very familiar with Google AdWords. Richard Ball has an excellent article that explains the disadvantages in his Apogee Weblog at http://www.apogee-web-consulting.com/blogger/2006/12/do-not-sign-up-for-google-adwords.html