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7 Questions to Ask On Your Blog to Get More Reader Engagement

Posted By Darren Rowse 2nd of December 2009 Video Posts 0 Comments

Have you ever been ‘talked at’ instead of had someone ‘talk with’ you in a real life conversation? It doesn’t feel good to have someone talk AT you.

It leaves you feeling like you might as well not have been there at all.

Blogs can be like that and in this post we explore the power of asking questions on your blog and I share 7 types of questions you can ask to increase reader engagement.

The 7 questions are:

  • What Do you Think?
  • How Do you Feel?
  • What Will You Do?
  • What is Your Opinion?
  • What is Your Story?
  • What is Your Experience or Example?
  • What Have you Been Working On?

Of course there are plenty of other types of questions – what type do you ask and how do you find people respond?

Note: you can get the full sized version of this video at YouTube here.

About Darren Rowse
Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook and LinkedIn.
Comments
  1. Hey Darren

    This article is extremely motivating. Blogging is an art for me. There is so much to learn and deliver through blogging. I am an avid reader of Problogger. This blog simply speaks my mind. What’s your story? :)

    Thanks!

  2. Great post. Thanks for sharing :)

    I nearly always end my posts with “How about you?” followed by a more specific question, based on whatever the entry’s about.

  3. I am trying to provide legitimate work at home information through my blog. I ask them if they are getting some nice work at home information through my blog?

  4. Hi Darren, i have a question off topic.

    I see your ads recently all around where i am surfing.

    Did you do these placements with Google content network and can you write a post about it?

    Really would love to know how to place my ads and if i need a permission to place my ads on someones website etc?

    That would be an awesome post
    thx Rob

  5. Write as if you are having a conversation with someone across the table.

    Do that and let your personality thru and your readers will come back for more.

  6. I have closed posts by asking questions, but those questions tend to hang there out in the following silence, all lonely and look, well, clunky.

    My readers tend to be passive. They like to entertained and to learn new things, but they don’t want to expend any energy to participate.

    I do get responses — via RTs, FB comments and emails. I’m aware that some of my readers don’t understand how comments work. I’ve also had readers email me to ask if my links are “safe” to click on.

    The thing is, I still love my readers. They “get” what I’m trying to do and appreciate it. I send them a little horsey vacation straight to their Inbox.I know they don’t have a lot of free time to play on the Internet.

    After all, my audience tends to be busy women who love horses. If they have horses, their horses take up major chunks of time. If they don’t tend equines, my readers have jobs and families to tend. I also have lots of child readers. The comment, “My daughter wants to live on your blog” shows up in my mailbox from time to time.

  7. Really Nice Work ROB
    Thanks

  8. I once wrote for a blog who didn’t want to admit they were a blog, and asked me not to pose questions in my column because they didn’t want responses back from readers. I suppose they wanted to be a newspaper…

    They are no longer in business.

  9. Brian says: 12/03/2009 at 1:25 am

    Great Video… Thank You….

    What do you want?
    What are your expectations?
    What excites YOU?
    What causes you to get out of bed?

    Best, Brian-

  10. Never thought of this before. Thanks Darren for this post

  11. Hi Darren,

    I always ask a question or two at the end of a post. I’ve used most from your list in the past, but I’d have to go back and see which ones generated the most response.

    George

  12. I’ve started ending every one of my posts with an invitation for readers to share their thoughts. So few people actually LISTEN these days (either online or face to face) that I think people appreciate my asking their opinions. I also try to answer all comments, so they know I actually heard them. (I may have to abandon this practice as my blog grows, but for now I’m sticking with it!).

  13. Questions…questions & questions? Well I am totally guilty of never considering the involvement of my readers. This was extremely insightful, I will implement and learn.

  14. I always ask the conventional: “What do you think?”

    Sometimes I get an answer sometimes I don’t…but what do I do? Keep writing.

  15. I ask questions at the end of nearly every post.

    Although I have many years’ experience on my topics, I’m always humble enough to ask for my readers’ opinions. Often times, I don’t have them figured out as well as I think!

  16. Hi Darren,

    Thanks for all of the pointers on your website. I had many issues with Google Ads amongst other things and your website gave me a lot of pointers to successful blogging.

    Thanks!
    http://www.dailyridiculous.com

  17. At the end of most of our blog post I always ask a question based on what the post it about.

    I ask them “What do they think” about a certain topic within the post.

  18. I love when I get reader comments on any blog post I make.

    To help with starting my blog community, I have just installed a plugin on my new blog that allows people to subscribe to posts so that they can receive notifications whenever someone posts a comment. Hopefully this encourages some healthy dialogue!

  19. I’m pretty new to blogging, and I haven’t had much success with comments yet. I think I need to focus more on creating valuable content and increasing my number of readers.

    Does anyone know a statistic on # of commenters vs. # of subscribers? Lots of people will read but not make the effort to post a comment.

  20. Great post Darren! Typically, I don’t ask questions in my blog entries. I’d just write an informative and educational post for my readers and call it a day. Now, I realize this approach was flawed. Since reading your post above, I’ve been applying this technique and hope to see more user interaction in the near future.

    Thanks again,

    Andre

  21. Thanks for the post. A partial reply at http://bit.ly/6pVt1n

  22. I had a ton of GREAT responses by posting an email someone sent me saying they thought I was going against God by teaching people how to become successful and how it was somehow against biblical principles. I asked my readers what their opinion was of her email and what they thought of my response to her. You can see it on my blog if you’re interested.

    So now I’m thinking I need to find more negative emails to post. :)

    I just read your 31 Days to a Better Blog – great stuff and I took pages of notes of things to implement – much thanks!

  23. It is a great strategy to get the readers to interact. I have read these types of tips in other places but have not implemented them. But with the comments left on this page makes it more convincing that readers WILL interact.
    Cheers for the Info!
    Urzay G

  24. Great article! Blogging is important and engaging content will give better reader responses. Thanks!

  25. Thanks. I always experience ‘mental block’ while writing article in my blog. Those questions would overcome it. Thanks again.

  26. Hey mates, I think this idea can be used in real life very effectively when you are talking to someone – to make him/her lively in the conversation. And the boys who want to chat with girls for a long time can also use this trick. Cheers !

  27. Nice Post.Web 2.0 encourage conversations.Discussions are retain & encourage the visitors in any blog.

  28. Thanks for the article, but I can’t watch the video due the connection problem. Internet connection is one the factors that make us a succesful blogger and I have problem with that!

  29. So easy, so effective, and so overlooked.

    Thanks!

  30. I already knew of some of these tips before but I had not implemented them but after reading thyis article I will try my best to implements all of these strategies. These must be really helpful.

  31. the question will make the atmosphere more lively and interesting, two-way communication occurs, would be very beneficial to both parties

  32. Its a good strategy to attract more visitors to your site and this can also help to generate feedback from visitors to the blog, as their comments or feedback are very useful to us. Visitors comments and feedback are the valuable source of improvement to the professionals.

  33. Your post has been more than helpful. I just started a blog and I’m not getting any traffic at all. Can you help me out?

    Thanks
    Mladen

  34. I always try to end with a question to encourage the reader to comment. It is a great strategy to get the readers to interact.

  35. It’s the simple things that we often forget or take for granted. This is something I use constantly when copy-writing for clients or myself.

    How else can we expect interaction on any level if we don’t engage our audience?

    Don’tcha think?

    XD

  36. It’s hard to remember to open discussion when writing a post, so often times it appears to be a “bolt-on” that doesn’t fit with the tone of the content. One thing that I’d like to give a shot is commenting on my own post with another thought– one that specifically calls on the readers to share. Kind of a jumpstart that also suggests that I, the author, am here and ready to be part of the conversation.

  37. Great! Some comments to add.
    Any idea to help me improve and make it better?
    Would it help if I have made it the other way round?

  38. As usual…great post Darren. I hadn’t thought alot about the fact that I do ask questions and done it purposefully…but I actually do ask people to report back on if the information has been helpful and to offer any and all feedback. I will need to get more specific with my questions after reading and listening to this post.

    Zig Ziglar said it best in his book “how to win friends and influence people” when he explained that everyone’s favorite subject is themselves. I will need to do a better job of putting this to work in my own blog. Thanks!

  39. Bernice says: 12/04/2009 at 6:38 am

    Great stuff! In my opinion Peter Korchnak (writes Sustainable Marketing Blog) is one of the best at applying this very thing. He ends each post with some kind of “ask” that engages me to at least reflect on what I’ve just read. Here’s his latest: http://bit.ly/8CZYX2

  40. Very good topic here. I myself forget a lot of times to ask readers what their opinion is or what they think about what they just read. It’s very important as you’re building a relationship with them and allowing them to interact with not only you but with others on your blog as well.

    Communication is great. After all, how do you build traffic to your blog in the first place? Marketing and communication about it, right? You can find my latest article which I actually did not ask any questions on, at blog.bluepop13.com.

  41. Great video! Questions also allow the readers to think of their own similar situation and not just mindlessly read your blog.

    Managed 8 question in my last post on my weight loss blog ;)

  42. Hmmm, never thought about that… It definitely sounds logical… Putting great texts and contents now seems so inadequate when I read this…

  43. Hey Darren,

    This is Peter from New York – I’ve actually tried the question strategy on a few posts on my blog. There are few responses so far. However, all future posts on my blog will now include some sort of question towards the end.

    You’re right on point Darren. When you ask questions in your posts, you’re actually engaging your readers – That’s what it’s all about – Keep up the good work.
    Hopefully, I get a chance to guest post on your blog in the near future.

  44. Great post. Thanks for sharing :)

  45. thanks for the tips and also for the google adsense tips the comments were closed for that page

  46. Wow I really relate to this. I’m a person that will ask people perhaps too many questions than talk about myself or answer questions in too much detail. I think it’s because I don’t like being in the spotlight for too long.

    I know many people that can just talk about themselves and don’t ask me questions back and I sort of wish they would as I would like to share more about myself, but I won’t unless people ask me. And you can ask me anything, I love answering questions, I even like being drilled questions but I don’t voluntarily go out of my way to say something about myself often at all.

    It almost gets to a point where people don’t know much about me because they don’t ask. I’m more of an ‘action man’ and let my actions speak louder than words ;)

    So having said that – yes – asking questions in your blogs I think will generate more interaction with your readers which I think is one of the greatest things about blogging – user engagement!

    Love videos like this Darren, you should do them more often :)

    Sarge | BeginnerBlogger.com

  47. just starting out and wanted to say thanks for the tips, hopefully they will be very beneficial to myself

  48. Hi Darren,

    Just got your Newsletter and filled in your survey which is why I’m here. I guess now that I think about it, I don’t ask as many questions as I would like – this video was definitely an eye-opener.

    Besides giving readers ‘permission’ to share their experience I think this approach to blogging also provides me with an opportunity to learn more about my readers (so I can be the listener as opposed to the speaker like in the story you shared).

    Insightful video – thanks Darren,

    Steve

  49. haha, that reminds me of a bad supervisor at my former workplace. Everyone hates her because she always says, “please justify”.
    If I were to ask readers to “justify”, my blog would become the most hated blog in the world.

  50. thanks for sharing this Darren.. :)

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