Arieanna asks her readers if they are influenced by pictures in posts? She writes:
‘I notice quite often that I scan blog posts quite quickly to pick up on one of two things: keywords in the title or pictures. One or the other has to catch my eye to stop my scroll down the page.’
I’m a big believer in catching the attention of readers by whatever means is needed – picture, keyword, intriguing title, promise of free gifts (ok – not that one – yet).
I got to look at some Eyetools results for one of my blogs recently and was intrigued to see how pictures inside a longer article can actually help to draw readers eyes down the page. Very useful strategy.
It’s all part of making your blog scannable – drawing your reader in – grabbing their attention.
Do you use photos in posts? What’s your strategy? Do you think it works?
PS – why did I pick the above photo for this post? It was the first one I found in iPhoto – of a few of my mates who watch me blog all day.
