Should I Have a BlogRoll on my Blog

Posted By Darren Rowse 27th of April 2008 Blog Design

@SalesBlogcast asks – “What’s the difference between haveing “links” vs. a “blog roll?” Benefits? Chosing wisely?”

Ultimately the word ‘blogroll’ is just a different term used to describe a list of links, usually on the sidebar of a blog. It’s just a different label for the list of links I guess.

When I first started blogging everyone had a blogroll but these days I don’t see as many. One of the problems with them when your blog grows is that they can become quite political to maintain. I ended up giving up on having one on ProBlogger as I had so many requests to be on it – now I just have one with my b5media co-workers.

The other thing about blogrolls is that I hear people trying to get on them because of the SEO benefits of doing so. I’m sure there is some Google juice passed from blog rolls but suspect it’s not massive. Google seem to have more of an emphasis on links in content rather than links that appear on every page on sidebars/footers from what I can see these days.

I’d be interested to hear whether others have blogrolls, why they do (if they do) and how they decide who is on and who isn’t?

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