Note: you can listen to this episode above or load it up in iTunes.

How to Make Your Blog Stronger by Interacting With Your Readers

Today’s episode is about how to deepen relationships with your readers on your blog. One of the most common questions I get from my readers is “how do I get my readers to interact with me?” Not all bloggers spend a lot of time trying to build community but most of the successful bloggers I know of do. This is the first of a two-part episode. Today is about why building engagement with your readers matters so much.

Chaos at Beach Goa by Prithayan Barua on

In This Episode

You can listen to today’s episode above or in iTunes or Stitcher (where we’d also LOVE to get your reviews on those platforms if you have a moment). In today’s episode:

  • Why blogging is more than just producing content
  • Why you might want to encourage interaction from your readers
  • My personal story about what has and hasn’t worked for me in growing community on my blogs
  • How building community makes your blog more useful for your readers
  • How building community builds social proof for your blog
  • How building community makes your blog more attractive to advertisers
  • How having a community can make it easier to create and sell products
  • How having a community can make your blog more attractive to sell
  • How having a community can create an army of advocates and evangelists
  • How having a community can help you generate new content
  • How building community can improve your personal blogging satisfaction
  • The costs you might encounter in building a community around your blog

Further Reading and Resources for How to Make Your Blog Stronger by Interacting With Your Readers

How did you go with today’s episode?

What did you learn from today’s episode? Do you have other tips that have worked for you? What will you try next?

I’d love to hear from you in the comments below.

Finally, if you have a moment we’d love to get your feedback on the ProBlogger Podcast with this short survey which will help us plan future episodes.


  • Hi Darren,

    Without communities we’re writing diaries. Love this message because I learned it the hard way, then, the easy way. I saw making friends and promoting others was the most fun, easiest, enjoyable way to do the blogging bit, and my friends built my community for me. Like I did my part and detached, then my friends promoted me and commented on my blog and all the neat community building stuff happened from a somewhat passive space. Just enjoy the process of making friends and your community will grow steadily over time. Give freely. Really freely. Promote other folks, and comment on their blogs. All the neat stuff you did to help others will flow back your way through friends, new friends and through other means you hadn’t envisioned. Darren, thanks much for sharing.


  • Thanks Darren, these are valuable insights into an area I have had no idea how to handle in the future. The comment based competition on you photography blog even gave me an idea how to encourage my readers to buy my products when I`ll have more of them. I guess if they give themselves reasons why they want to use/buy them they will be much more likely to actually buy them if they didn`t win. They might feel they are losing out or, on the contrary, just use cognitive dissonance later to convince themselves why they were wrong about the product in their comments… I`ll need to look into actual research on this haha.
    Thanks again.

  • Building an email list would really let me interact with my readers. I have removed comments from my posts, because I did not like the lack of ANY comments being made.