CategoryWriting Content

This is a guest contribution by Belinda Weaver, SEO copywriter behind The Copy Detective. A sheriff’s car rolls up to an intersection, where several cars are burnt out and overturned. The occupant, a police officer, gets out, slowly walks to the back of the car and pulls out a gas can ...more

This is a guest contribution by Kate Toon, an award-winning SEO and advertising copywriter. You have a blog post. Who cares whether you wrote it yourself or paid someone to create it? It’s the right length. You’ve shoe-horned your chosen keyword phrase ‘Pink llama-wool pyjamas’ into it five times. You’ve downloaded a ...more

Today in a radio interview I was asked to give 4-5 quick tips on how to write great blog posts. Quick isn’t my forte when giving tips (I have a lot to say) and I can think of many more than 5 tips for writing great blog posts – but ...more

Yesterday I announced our ‘How To…’ group writing project and issued readers of ProBlogger with the challenge to go away and write a ‘How to‘ post for their blog. On Twitter a number of people told me that they were having a little trouble with writing a ‘how to…’ post ...more

Update: the competition aspect of this project is over. I’ve listed all the posts submitted (and the winners) here. Years ago here on ProBlogger we used to run ‘group writing project’ where I’d nominate a style of posts and then all readers would go away and write a new post ...more

This is a guest post by Kristi Hines. One of the biggest challenges that bloggers face – whether they are blogging for themselves or their business – is creating enough content. Most people can’t just write a blog post in 15 minutes. Creating quality content takes a major investment of ...more

This guest post is by Tommy Walker of Inside The Mind.  Back in November last year, we ran a crowd funding campaign to bring back Inside The Mind for a second season. Even though we didn’t reach our overall campaign goals, we learned two very important things: 1. Unexpected success Our campaign converted at ...more

Have you ever had bloggers block? If so – you’re not alone. Almost every blogger I’ve ever asked has admitted to having it at least once! Below is some practical tips on how to break through it (including a little homework to action it). Recently I was speaking with a ...more

Guest post by Gregory Ciotti. When it comes to crafting “words that sell”, the research shows us that stories are among the most persuasive forms of writing out there. Persuasive writing is an essential part of blogging—there’s no two ways about it. So if you plan on selling anything, connecting†deeply ...more