CategoryStrategy & Planning

This post is based on episode 100 of the ProBlogger podcast. As you probably know, when I first started blogging I was very much a novice. I knew nothing about design, domains, or setting up a website. (I didn’t even know to ‘bold’ a piece of text.) But in the 18-odd years ...more

This post is based on episode 62 of the ProBlogger podcast. If there’s one thing we can all learn from Facebook’s recent spat with the Australian Government, it’s that you should never rely on a single source for all your blog traffic. When Facebook decided to stop sharing news on its ...more

This post is based on episode 76 of the ProBlogger podcast. Can you believe we’re halfway through January already? Perhaps it’s because we were so keen to see the end of 2020. But whatever the reason, you need to get organised quickly for the coming year. And that means creating a ...more

This blog post is based on episode 235 of the ProBlogger podcast. Starting a new blog can be a bit of an uphill battle. You need to create lots of content, and then use that content to bring traffic to your site. But what’s even tougher is building authority and ...more

This post is based on episode 206 of the ProBlogger podcast. So you’re about to start a new blog. It might be first, or it might be one you’re setting up to try something new. And you’re just about to buy the domain name for it. But now you’re hesitating, because ...more

This post is based on episode 65 of the ProBlogger podcast. A lot of people ask me how I manage to fit everything in – blogging, social media, speaking appearances, product development, family life, and so on. Well, the truth is I don’t get to do everything I’d like to. But ...more

This post is based on episode 58 of the ProBlogger podcast. As you know, I have two blogs – ProBlogger and Digital Photography School. But that’s about all they have in common. They cover different topics, and cater for different audiences. But there’s another way they differ from each other. ...more

This post is based on episode 188 of the ProBlogger podcast As you probably know, I have two main blogs – ProBlogger and Digital Photography School. And I’m very fortunate to be in a position where I could devote all of my time to either one of them and still earn ...more

This post is based on episode 130 of the ProBlogger podcast. When I started blogging (back in 2005, when RSS feeds were really big), I paid a lot of attention to when I published my posts because it seemed to affect how many people saw them. These days their visibility seems ...more