Feedmelegal> has a good post on how blogs can be useful for lawyers.
‘How can lawyers benefit from the use of weblogs? Feedmelegal does not intend to repeat at length what has been written by others, but to summarise and to an extent build on the insightful thinking that has already emerged, as follows:
· given their ease of use, and in conjunction with webfeeds which drive new content into the global blogosphere, blogs enable lawyers to carve a visible niche for themselves in their chosen areas of expertise or specialism (how many lawyers out there are experts or specialised in particular fields but do not market the fact, properly or at all?);
· they can be used for multiple marketing purposes and the sharing of knowledge, from an individual lawyer’s blog, to a practice or industry group blog, to a firm blog;’
Read more at Weblogs: A Primer for Lawyers>