Shayne Tilley
Creating Products: How to Launch Your Product
Darren says: It’s been a big month here at ProBlogger as we’ve worked through a series of posts exploring the topic of monetizing blogs through creating products. I hope you’ve found it helpful and feel equipped to create your next product. Today in a final instalment from Shayne and myself, ...more
General
Creating Products: How to Create Products for Your Blog
Today is part 4 in our ‘creating products’ series here at ProBlogger and now that we’ve done a lot of the ground work and decided on what product to create, we’re moving onto the all-important challenge of actually creating the product that we want to sell on our blog. This is ...more
Other Income Streams
Creating Products: Which Product Should You Create?
Darren says: Today Shayne Tilley continues our series on creating products for your blog by examining the important question of “what product should you create?” This is a question I know many ProBlogger readers are pondering because I get asked it many times. “Should I create an eBook, a course, a ...more
General
Creating Products: Before You Even Think About Creating Products, Think About This
Darren Says: Today we’re continuing our ‘creating products’ week here at ProBlogger by looking at some of the areas of groundwork you might need to do before or while creating a product. Our Marketing/Product Guru Shayne’s written this post but I’ll chime in along the way with some thoughts too.Over to ...more
General
Blog Metrics: Why You Need to Stop Focusing on ‘Vanity’ Stats
While having lots of page views, sessions, fans, followers and even email subscribers may feel good, they don’t actually tell you anything about the health of your blog. At a previous ProBlogger Mastermind, I shared a slide that seemed to hit a nerve with the group. I included this in ...more
Blogging Tools and Services
Facebook: The Lowdown on Advertising, and What We’ve Found Works Really Well
Often when I float the idea of advertising amongst my blogging colleagues (including Darren) I get looks of skepticism, dismissal, and that blank empty stare of disinterest. You might have that look on your face already. In some ways I can understand that sentiment. As bloggers, for more than a ...more
Advertising
Looking to Outsource Your Design Needs? You Need to Read This
This is a guest contribution from our very own Shayne Tilley. Late last year Darren looked at some of the DIY image and graphics tools we use here on ProBlogger — many of which I frequent daily. However with design, whilst I can resize and format an image and cover some ...more
General
The ProBlogger Infinite Scroller WordPress Plugin
Last week we made out first plugin available on the ProBlogger Community: an Infinite Scroll Wordpess Plugin. It’s a plugin we’ve been using on Digital Photography School since we redesigned it late last year. With each of these plugins we release we want to share why we’re using it on our own ...more
General
All You Need to Know About Using Exclusivity for Better Product Launches
This is a contribution by our very own Shayne Tilley. Launching products and campaigning can be fast-moving and complex beasts. There are so many layers, and even the best-laid plans can be scrapped in an instant as it all goes amazing well, or horrifically wrong… Two promotional tactics we use ...more
Advertising