Darren Rowse

I thought I’d try my luck and drop the team at Google’s Adsense an email to ‘offer my services’ as a tester for their RSS ad program. Of course I wasn’t expecting an affirmative response but thought I’d test my birthday luck. The response was to be expected: Hello Darren, ...more

Google have added a heatmap to their Optimization Tips page to give publishers a few clues as to what positions on your site might be best for Adsense Ads (darker colors are best performing positions). Nice how they designed this in ProBlogger Colours by the way You’ll notice from the ...more

I was speaking with someone yesterday via MSN and they asked me about how I could possibly follow so many trains of thought to keep 20 blogs on such a variety of topics updated. My answer was quite simple – Bloglines and the RSS feeds that I track there are ...more

I’ve been looking over the online version of Business Week that this week focusses upon Blogging. The articles that I’ve read are well written, insightful pieces – but I can’t help feeling a little disappointed that they tend to focus largely upon businesses who blog rather than blogs that are ...more

Search Engine Watch notes a few new trademarks from Google – including one interesting one ‘ TrustRank’ which they speculate that it could be an indication that Google are cooking up some new ranking system (like PageRank?) that is for combatting web spam. Also trademarked by Good are the terms: ...more

The Blogging community is buzzing with the news yesterday of Google Adsense Ads in RSS feeds. There are a few relevant updates surfacing to this story: Robert from Longhorn Blogs (the blog that the first Adsense Ads were spotted in the RSS feed of) answers a few questions on their ...more

I just turned 33 – that must put me in the upper age range of ProBloggers many of whom seem to be in their 20s. Any suggestions on how I should celebrate when I wake up in the morning?

Search Engine Guide has 7 Tips for Generating Effective Web Content which might help those wanting to improve their quality of content: Write customer focused content that appeals to your audience. If performing SEO – Focus on writing for the human reader first and search engines second. Find out what ...more

Jeff Wuorio has a good basic introductory article on How to make money from your blog with five starting points: Sell advertising. Help sell others’ products (affiliate programs). Solicit contributions. Market your services in your blog. Use a blog to deepen your existing customer relationships. It is a similar piece ...more