Just spotted two worthwhile posts on a couple of my favourite blogs:
– Articles Build Blog Readership – ‘As you place a number of articles on several websites, you will accomplish more than one goal.
You will obviously receive a few more visitors to your blog, as a result of your incoming link. The extra traffic will be from people who are already interested in your blog’s subject matter.
You will establish yourself as an expert in your field, and other people will call upon your ideas and information. The recognition of others, who are interested in the same topics and site themes as yourself, could lead to some paying business in other ways.’
– Making your blog sticky and keeping Casual Viewers – ‘The moral for bloggers is simple: making your blog sticky keeps viewers longer. Look at moral ways (by this I mean without popups etc) of getting casual visitors to explore your blog further, it may well increase repeat visits, and potentially improves your stats and your advertising revenue opportunities. Including a link to recent posts at the end of individual posts is one way of doing it, but there may be others.’
Good suggestions. Also, posting the articles these people write, brings in traffic and “bulks” up your site a bit. So, it’s win-win.