Yesterday I ran a workshop for a small group of bloggers here in Australia. One of the sessions I covered was on writing compelling content.
Here’s a brief look at a few of the recurring themes in what I shared:
- Be Useful – if your post isn’t informing, inspiring, entertaining or making someone’s life better – don’t publish it until it does.
- Share your Opinion – opinions are often what sets bloggers apart from the pack.
- Cut out the Fluff – before you hit publish, revise your post and remove anything that doesn’t add value.
- Visualise Your Reader – writing with a reader in mind personalises your writing.
- Make Your Posts Scannable – only 16% of people read every word online. Format your posts so that your main points stand out.
- Work and Rework You Headlines – a good headline can be the difference between a blog post being read, or ignored.
- Write with Passion – when you show you care about what you’re writing, your readers are more likely to care too.
- Give your Readers something to do Next – ask your readers to DO something once they finish reading. It could be to read something else, comment, apply a lesson, share the post etc.
- Tell Stories – stories are powerful ways of connecting with, inspiring and teaching your readers – they also create memories
- Give Your Posts Visual Appeal – the inclusion of an eye-catching image or a well designed diagram can take your post to the next level.
- Practise – the best way to improve your writing is to write. Practise Makes Perfect.
Great quick tips. Easy to ready and implement as well .
I am seeking to write a professional blog. I have no former experience. I am needing to feel comfortable with the computer program that is required. I do not know how to do it now,
Thanks howdy i was searching for something like this.I cannot resist my self from saying that this one is awesome.One should be very careful while writing an article,these are some simple tips which every one should follow while writing a blog post.