Copyblogger has a very useful post on Writing Headlines That Get Results that is well worth the read if you’re like most bloggers and spend a lot of time writing posts and then just slap a title on it.
‘According to some of the best copywriters of all time, you should spend half of the entire time it takes to write a piece of persuasive content on the headline. So if you have a blog post that is really important to you or your business, one that you really want people to read, you should downright obsess over your post title….’
