The Changing Face of Interlinking Blogging Culture [And the Impact of Twitter]

Posted By Darren Rowse 2nd of April 2009 Social Media

Today at SMX Sydney Rand Fishkin and I had a pretty cool chat about how Twitter (and other factors) might have changed the landscape of blogging and the way that people link up to one another.

I was going to sit down tonight to write up some reflections on the conversation but Rand beat me to the punch and wrote it up better than I could:

“In 2006, a popular blog post or piece of content would generate a remarkable amount of blogging activity. It wasn’t uncommon for a few hundred small & mid-size blogs & news sites to pick up a story, add their thoughts and create links. Today, even very popular pieces of content in the technology sphere are lucky to have two dozen blogs and traditional websites write about them. What’s happened? Darren and I proposed a few potential theories:”

I’ll let you read what those theories and some implications of that on Rand’s post – Could Twitter Cannibalize the Web’s Link Graph. I’d be fascinated to hear your thoughts in the comments section of his post.

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