If I were starting my blog from scratch today one of the first things I’d be investing time into developing would be cornerstone content for my blog.
This is the kind of content that your blog is built on. It is content that you’ll become known for, that you’ll rank in search engines for and that people will share.
Today I got on Periscope (follow me there at @ProBlogger) to talk about why cornerstone content is so important, how to develop it and to give some examples of cornerstone content from my own blog that have brought a lot of traffic, subscribers and engaged readers into my blog.