Feedburner Ad Network – Three Months In

Posted By Darren Rowse 30th of July 2006 RSS

After three months of participation in FeedBurner’s Ad Network I received my first payment (for April) yesterday.

Feedburners ads are the ones you’ll see in my RSS feeds. My first impression review of FAN is still pretty accurate to how I’ve found the system.

I’ve added it to three of my blogs (the ones with the biggest RSS subscriber lists) and while April only earned me $79 – that was only from 10 or so days with it on just one blog (ProBlogger).

The amount FAN is earning me varies quite a bit between my three blogs. Problogger is actually the better earner – partly because it has the most subscribers but also probably because it has full feeds rather than partial and perhaps because it’s channel is a better paying one than the others (blogs are put in channels depending upon their topics – some attract higher CPM than others).

There have been a good variety of advertisers over the period. I like that I can approve or reject advertisers as they sign up. I’ve actually rejected about 20% to this point (either because they were willing to pay only a small CPM or because I felt they were inappropriate for my feeds.

I’m pretty sure they are still restricting publishers joining FAN to those with larger subscriber lists but if you get the opportunity and have a large enough subscriber base I’d say it’s definitely worth a go.

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