How can you get on the radar of brands you want to work with? What are the key elements to a successful blogger outreach campaign? Should bloggers work for free? These are just some of the questions that this panel will discuss.

The panel is made up of experts from the various sides of the brand/blog relationship, each will showcase a successful campaign, giving you the key elements as to what made it a success and will answer questions around contentious issues that arise from bloggers and brands working together.