This a recording from a session with Shayne Tilley at the live Problogger email marketing training day in 2013 (not previously released online). This session covers the ins and outs of sending email.
We’ll step through:
- The who, what, when of email
- Subjects, intros, and body text
- Calls to action
- Images
- Legals
- The ‘PS’
… and much more!
As this was a live event, some of the questions asked by the audience are not audible, but hopefully there are still plenty of juicy bits of information for you.