Strategic Blogging – Action Plan

This post belongs to the Strategic Blogging Series. It’s the last one!!!

We’ve reached the last step of the strategic plan and now we finally get to a time of planning (and doing) some action.

In each of the ‘activities’ break down your strategy into achievable tasks. You might like to break it down into some sort of a timeline.

  • what will you do in the next month?
  • what will you do in the next 3 months?
  • what will you do in the next 6 months?
  • what will you do in the next 12 months?

Your action plan should contain very specific tasks.

Some might be ongoing tasks like:

  • ‘post 10 posts per day every day for the next month’
  • ‘start 1 new blog every month until October’
  • ‘add 3 new affiliate links to my blog every day this month’
  • ‘write 1 press release to promote my blog each month’

Others might be one off tasks like:

  • ‘apply for Adsense program and integrate into blog’
  • ‘get to know blogger X’
  • ‘do survey of my readers to find out who they are’
  • ‘write a series of posts on <insert topic here>’

Once again these tasks need to be specific, measurable (you need to know when they’re complete) and achievable. In doing this you’re achieving the very big picture dreams and objectives that you’ve previously set one step at a time.

You’ll see once again below that I’ve filled in (in a very simplified way) how some of the strategic plan might build as you add your action plan. In reality each ‘issue’ could have multiple strategies – each of which could have multiple actions assigned to them. By this point you should be left with a larger list of ‘things to do’ that you need to prioritise for and then begin to work through. Once again these actions should be broken down into small enough parts so as not to overwhelm you. Make them measurable and achievable so you can begin to tick them off and create some momentum to your blogging.

Read more of the Strategic Blogging Series.

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