I’ve been pondering the new Site Targeted Ads from Google that I mentioned in the last post and have been thinking about all the interesting implications that this might have on those advertising on blogs.
I suspect that with the advent of these ads that we’ll also see some pretty innovative advertising that targets publishers sites – especially blogs. For example I suspect we’ll see:
Ads Targeting Competitors – Imagine being able to have ads that come up on competitors blogs enticing them to come across to yours – even making disparaging remarks about the blog they appear on (until they get blocked).
Conversational ads – Ads that add to the conversation happening on a particular blog.
What other types of ads do you think we’ll see – leave your ideas in comments below.
