ProBlogger Slashdotted

Posted By Darren Rowse 17th of July 2005 ProBlogger Site News

Well I never expected that ProBlogger.net would get Slashdotted (it’s not unusual on some of my other blogs) – but tonight it happened. They linked to my post where I talked about my last Google Adsense cheque. Let me start by welcoming Slashdot readers. I hope you enjoy your stay.

As per usual with a Slashdotting there are a number of impacts upon a blog.

1. Traffic – Lots of it. Last hour was close to 4000 visitors. It being the weekend has curbed this.
2. Server Problems – So far so good. My host tells me its hardly a blip on the radar and everything is holding up very well.
3. New Readers – The influx of readers brings with it a variety of perks. Subscriptions to my free weekly newsletter are up and there are some positive comments being left across the site.
4. Slashdot readers on the whole are a great bunch – but the comments being left over at Slashdot itself are as per usual ‘mixed’ to say the least with a lot of misinformation and generalizations.

Let me try answer a few of the questions and comments quickly:

  • It is not against Google’s TOS to reveal your earnings. This changed a few months back. You are not allowed to reveal other details like Click Through Rate, Impressions etc – but income levels are fine.
  • Yes I do pay tax on my earnings. the Aussie Tax Office makes almost as much as I do from my blogs.
  • I do not use automated blogging tools to run my blogs. I work 8-12 hour days and have been at it for 2.5 years. In that time I’ve posted almost 12,000 posts on a variety of topics.
  • I do not make the majority of my income off this blog. Some of the comments cast doubt on the fact that I earn what I do because of low traffic of this site. I’ve always been totally honest about the fact that this site usually earns me very little. Most days it’s enough for a coffee or two. My earnings come from other blogs – some of which are linked to from this site – others which are not.
  • This is not a front for me putting the hard sell on readers. Whilst I’ve considered compiling some of what I’ve written into a book – at this stage I offer free advice to bloggers here. I figure I can earn a good living from what I do so I’m happy to give information away freely where I can.
  • A side note to those who complain about blogs being passe or don’t believe blogs should have ads. You might want to look at the site that is sending me all the traffic today. Slashdot is a blog – it has ads. It would be making significantly more than I am.
  • Yes I did earn between $10k and $20k in the month of May. If you want to know how much I suggest you start counting at $10k and stop counting a few hundred dollars short of the halfway point to $20k. As I said in the post everyone is coming in on – it was a particularly good month and June’s cheque won’t be quite as high (although July will be in the same region. I know a lot of commenters are doubting the figure – I’m not sure how to prove it and don’t feel I really have any need to. I know of quite a few other bloggers who earn well in excess of $10k per month. Whilst it’s not the norm by any means (and I’m realistic to my readers about this – most will never make that level of income) it’s not completely unusual and is becoming increasingly common.

If there are more questions that readers would like to check with me I’d be more than happy to answer them.

As a result of the many comments (and emails) which are doubting that I could earn what I’ve said I do and asking for proof I’ve decided to post a screen shot of my Adsense stats. I’ve blacked out some personal details and the details that I’m unable to share as a result of the rules that Google sets that forbid sharing of impressions, CTR, CPM etc.

You’ll see from the following that from 1 May – 31 May 2005 I earned $14,436.45. I know some will accuse me of doctoring this but this is all I’m giving you. I can’t think of any other way to prove what I earn and feel like I’ve stooped a little in doing it anyway. Hopefully in doing this I answer a few questions and dispell a few myths.

Right now though – I’m headed for bed!

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